Digital success for account managers - Edinburgh

Course content

Designed specifically for account managers and directors who wish to develop their understanding and confidence with digital marketing. We examine the role of digital channels for consumers, the AM’s role across the digital ecosystem and typical digital project lifecycles.

Delegates will learn

How various digital channels can be used

How Account Managers can use digital in campaigns

New marketing techniques to develop and propose to clients

Who is this course aimed at?
Account Managers and Directors

Who runs this course Allister Frost

For further information email sonja@ipa.co.uk

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