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IPA offers support to SXSW delegates

The IPA is offering delegates of the SXSW Interactive Festival both support on the ground in Austin, as well as virtual support via its blog, which will feature tips and advice in the run up to the festival, daily updates from attendees, and exclusive photo and video entries.


This year’s Festival takes place from 7th – 11th March and, once again, is expected to attract over 24,000 international visitors to hear some of the world’s experts in emerging technologies and digital creativity share their knowledge through various presentations, meet-ups and workshops.

For those attending and those unable to get away, the IPA SXSW blog will provide content and highlights in the build-up to the festival, throughout it, and will provide a platform for attendees to share their experiences upon their return.

The IPA is also providing agency attendees with the opportunity to get to know one other before they travel to Austin at the IPA SXSW get-together this Thursday 27th February 2014 at the Lucky Pig on Clipstone Street from 6.30pm.

In Austin, the IPA will be hosting a pop-up bar at a central location close to the Convention Centre for agencies to gather together and digest the day’s talks over a couple of drinks. The first of these will be at Loft Bar on Friday 7th March from 6pm.

Look out for further events in the UK after the festival, providing information and highlights from SXSW.

If you would like to attend the pre-SXSW event, or would like further information about the IPA’s presence in Austin, or wish to contribute to the blog, please contact:

You can also follow us @IPASXSW.

Paul Bainsfair, IPA Director General looks forward to his first SXSW Interactive.

Last updated 25/02/2014

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