The course is specially designed for Account Handlers who would like to improve at both takings briefs from clients and writing briefs for creatives.
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The IPA has decided to temporarily suspend fees for its entire suite of courses, qualifications and exams for IPA member agencies, their employees and IPA personal members until 2 October 2020. Please ensure you familiarise yourself with our COVID-19 Free Learning Scheme Terms and Conditions before making your booking. Please note on courses of limited capacity such as this, the IPA is limiting a maximum of 2 employees from each IPA member agency.
The trainer will run this course via three morning zoom sessions, each lasting 45 minutes on the following dates:
Monday 18 May - 2pm - 3pm
Tuesday 19 May - 2pm - 3pm
Wednesday 20 May - 2pm - 3pm
The aim of this training is to enable the delegates to be able to handle themselves at a client briefing, and in doing so, putting together a better creative brief, avoiding unnecessary rebriefs.
To give delegates a structure to help them ask the right questions and making the brief truly inspirational.
Account handlers up to account directors.
Tish Mousell has worked at a variety of leading agencies starting in Media at DDB, and then into Account Handling at McCann-Erickson and Publicis on blue-chip clients including L’Oreal, Coca-Cola and United Distillers. She has led internal motivation and training programmes everywhere she has worked before fully focusing on training consulting. With twenty five years industry experience, Tish offers a uniquely effective way to instill confidence and belief into anyone that they can be a great presenter.