Becky Moffat

IPA Effectiveness Leadership Group

Chief Marketing Officer, HSBC UK

Becky has been with HSBC for 4 years and initially lead Retail Propositions and Current accounts for the UK Bank, including leading the Connected Money programme which received extensive media coverage as the first scale response to Open Banking in the UK. She currently leads Global Customer Marketing for Wealth and Personal Banking.

Becky’s career has spanned multiple sectors including Financial Services, Media and Publishing and Retail. She joined HSBC from Boots where she was Head of Digital Experience. Her career has focussed on understanding customers and using technology to meet their needs. She is a leader in digital transformation, digitally lead marketing and proposition development and, with a background in economics, has consistently focussed on both marketing and investment effectiveness.

Last updated 07 December 2023