Join the IPA's first planning and strategy summit where we'll be joined by the best media planners in the UK to celebrate effective planning and pave the way for planners of the future.
Aimed at those in a junior or mid-level role, this event will provide learnings from experienced media planners that will help inform, inspire and encourage future planning icons.
9.00am Breakfast and networking
9.35am Keynote address
Tara Austin, Consulting Partner, Ogilvy
10.00am Lessons from a planning superstar
Vicky Fox, Chief Planning Officer, OMD
10.20am The trials and tribulations of being a media planner
What are the issues that keep top planners up at night?
James Parnum, Head of Planning, MediaCom
Leigh Herbert, Director of Client Services, Republic of Media
Flora Williams, Head of Implementational Planning (OmniGov), MGOMD
10.50am Coffee break
11.05am Case Studies
Jessica Bates, Connections Planning Manager, OMD
Kate Lunt, Client Partner, Carat
Pete Buckley, Connection Planning Director, Meta
11.50am Expert Panel
How do we resolve the challenges faced by planners – and what does the future of planning look like?
Zehra Chatoo, Strategic Planning Partner, Meta
Mark Hatwell, Director of Group Strategy, Global Media & Entertainment
Richard Kirk, Chief Strategy Officer, Zenith
Monica Majumdar, Head of Strategy, Wavemaker
12.20am Closing remarks