The Future of Fairness

Diversity, inclusion and equality in our industry.

To tie in with the soon-to-be-launched IPA report, A Future of Fairness, we will be bringing together a panel to discuss and debate the ways to ensure the industry takes action when it comes to diversity, inclusion, and equality.

Joining Leila Siddiqi, the IPA's Associate Director Diversity will be: 

  • Samantha Cannons, Research Manager, Channel 4
  • Julian Douglas, Vice Chairman, VCCP
  • Diana Tickell, Chief Executive, NABS

Our expert panel will be discussing:

  • Creating an inclusive culture
  • Tracking progress
  • Leadership responsibilities
  • The work we produce
  • Training

We urgently need to reset both our culture and our work, and small, incremental shifts just won’t cut it. Through "A Future of Fairness", we want to make sure we are reaching out to everyone; no matter what stage you are at in your diversity and inclusion journey – it’s not too late to start now.

Leila Siddiqi, Associate Director – Diversity, IPA:

Says Julian Douglas, Vice Chairman of VCCP and IPA President-elect: “Inequality in advertising is a complex issue with no single cause or solution. An intersectional approach is required to acknowledge ingrained discrimination and promote opportunity for disadvantaged people. We must hold ourselves to account for continued and systemic failures. Some of those failures were recognised by Marilyn Baxter thirty years ago in her ground-breaking IPA Report, Women In Advertising. As an optimist, I believe this will be the decade where equal opportunity is finally a reality for all. Regardless of age, class, gender, geography, race, religion, visible or invisible disability, or sexual orientation.”

Last updated 10 March 2021