The Advertising Association’s Trust Working Group, chaired by the IPA and ISBA Director Generals, Paul Bainsfair and Phil Smith, will hold a half-day summit for the industry on October 6 to review the latest research on UK public trust of advertising, the progress on its Trust Action Plan and the next steps for system change in the industry as it tackles the decline of trust in advertising.
Hear from Advertising Association President, Keith Weed, on the industry's progress since his 'Trust or Bust' speech at LEAD 2019 and be part of the conversation about what UK advertising must do next.
The Summit will include new insights into people's attitudes towards advertising from think tank, Credos, as well as industry leaders on the action we must take to improve trust with the public, Government and NGOs.
Following feedback from our members, this will be an in-person event with the opportunity for networking with the combined members of the AA, IPA and ISBA.
The Summit will be livestreamed for members only, but the sessions will be made available on our YouTube channel for the general public after the event.
In-person tickets are limited and will be allocated on a first-come, first-served basis.
Free for AA/Front Foot/IPA/ISBA members.
Standard ticket: £45