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As the IPA Insight Centre’s ‘Year of Youth’ draws to a close, join Damian Lord and Isabelle Holmes as they reflect back on the London and New York legs of the 2019 Youth Marketing Strategy summit (YMS) – as well as finding out what the role of your pet pooch has to do with all of this.
In taking you through the latest transatlantic youth trends, they’ll also revisit the IPA’s own Gen Z study from earlier this year and preview some additional audience content as we get set to see out the decade.
Please note: Tickets are non-refundable from two weeks prior to the event. Guest name changes will be permitted.