Communications Executive - UM

Job description

ABOUT US

We are dynamic, empowered and entrepreneurial.

We pride ourselves in being an equal opportunities employer and diversity and inclusion is at the heart of what we believe in. IPG Mediabrands are committed to increasing the diversity of our workforce and welcome applications regardless of gender identity, race, sexual orientation, disability, age, religion or belief.

UM London is a media communications agency located in Clerkenwell, the creative heart of London. We employ over 100 curious minds and have UK media billings in excess of £250m.

At UM we strive for better – because simply being “different” is not enough. We live by the code “Better Science. Better Art. Better Outcomes.” and deliver on that promise by using better science to create better art to drive business momentum for our brands.

UM operates in over 100 countries across the globe where industry leading data and analytics power our innovative approach to planning, investment, and custom content creation. The result is an audience first approach that discovers, defines, and disseminates the moments that matter in media to foster better connections between brands and their audience.

Our focus on being better fuels our successful partnerships with many UK and global companies including J&J, Go Pro, Fuller’s, Tourism Australia, The Economist, Premier Inn and Marie Curie Cancer Care.
As part of the Interpublic Group of Companies (IPG), UM has 151 offices in over 100 countries and employs 4,800 creative thinkers and doers.


OUR SERVICES

We’re proud to offer each client a bespoke service, with an offering that goes way beyond traditional media planning & buying.
Keeping our client’s business objectives at the heart of all we do, we offer expertise across business management, insight & analytics, data solutions, media strategy, planning, creative solutions, content creation, buying, mobile, search & social, barter and capital investment programmes.

We have industry-leading opinion formers heading up each area, and are committed to providing the right mix between marketing intelligence, audience insight, creativity, and shrewd media investment to give our clients the best opportunity to grow their business.


KEY TASKS AND RESPONSIBILITIES

We are looking for an Account Executive to support the team on a number of clients such as:

Marie Curie

Marie Curie is a key client for UM, a charity dedicated to delivering care and services for people and families living with terminal illness. Key fundraising initiatives include the Great Daffodil Appeal and Xmas Collections.
We have established a strong relationship with the clients and they value UM as a trusted partner. Since re-winning the business in 2017, we have won two awards and raised over £12,000 with agency-wide fundraising including a bake sale and relay race.
We run most of Marie Curie’s digital campaigns, across online video, display, PPC and Social to drive strong direct response and deliver optimum performance for the charity

Hershey’s

As one of the largest chocolate manufactures in the world, Hershey’s are in the market for fun and exciting product launches around key holidays (Eater, Halloween, Xmas, Valentine’s Day) across a range of media channels
The client is willing to explore new opportunities and creative options to grow Reese’s marketing plans and deliver a full 360 campaign to drive awareness and consideration of their products

Client & Account Management

Gain the respect and trust of all relevant clients by demonstrating knowledge, commitment and enthusiasm for the business;
Work with internal specialist units to deliver the best response/service to clients;
Create and maintain relationship with external agencies and key media partners;
Help ensure the smooth management of account finances and administrative tasks;
Have the ability to escalate issues quickly to the Accounts Managers and Director.

Planning

Support the team in all aspects of media planning & buying;
Understand the brief and help challenge the clients;
Understand and utilise Mediabrands’ planning tools;
Support the team in the implementation of campaigns – e.g. :
Request/check/deliver accurate timelines and ensuring on-time delivery
Deliver live campaign updates
Support the team in campaign reporting;
Support the team in the recommendation and implementation of campaign optimisations
Support the team in administrative and finance tasks

Coordination

Support the Account Manager in local market coordination, driving innovation and brand stewardship regionally;
Support local markets in the implementation of their campaigns, ensuring that the strategy is followed and implemented;
Work closely with markets to deliver accurate & timely reports to clients (e.g. spend, competitive data etc.);
Challenge and question recommendations with the support of Account Managers to ensure the best possible delivery for clients.


ABOUT YOU

Competent in Excel, PPT, Word and Outlook;
Excellent verbal and written skills;
Time management and organisation skills;
Understanding of overall marketing functions, integrated communications and communication channels;
Understanding and passion for media channels;
High level of numeracy with a particular ability to analyse and interrogate numbers and produce compelling arguments;
Curious and inquisitive individual with an open, can-do attitude;
Have a strong desire to learn and develop your media skills;
Finally, show an ability to think on their feet, be proactive, take ownership of projects and know how to have a good time!



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Thank you for your application, due to the large number of applications we are unable to reply to everyone individually.

The Package


THE PERKS

We guarantee that your career with us will be varied and exciting. Every day in this fast-paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.

You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses. In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-size learning sessions and on the job training and development.

We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.

When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So we also offer a range of benefits:

25 days annual leave. In addition to your annual holiday entitlement, the office usually closes between Christmas & New Year
Additional holiday for long service
Group Income Protection (after 2 years’ service)
Life Assurance
Private Medical Insurance or Health Cash Plan (dependent on level)
Group Personal Pension Plan with matched contributions from 3-6%
Core Hours (Mon-Thurs, flexible start/finish times)
Early finish Fridays
Generous Maternity & Paternity Pay
Balance wellbeing programme, including subsidised monthly massages
Paid time off for Volunteering
Independent mortgage advice
Financial education
Employee Assistance Programme
Interest free season ticket loan
Free breakfast
Subsidised Café
Free eye tests
Regular Bar Night
Retail discounts
Flexible benefits including Dental, Travel insurance, Ride2Work, GymFlex and many more!

The Agency

UM London