Digital Marketing Assistant

Job description

The Role: 

The Ad operation function is central to Hearts and Science in how we deliver best practice, but also and arguably more importantly, how we advance our capabilities moving forwards, helping to develop our overall Ad Tech and Martech skills and knowledge as an agency. 

This is a truly exciting role, where the learning opportunities are great. This is also a very forward and future facing role where you will have the chance be at the center of media industry innovation. As the Ad Ops and Analytics analyst, you will work closely with our activation and advanced analytics teams and be responsible to deliver best in class digital campaigns. 

Key Responsibilities 

• Liaising with internal teams to ensure campaign set up and delivery in a timely manner
• Booking of all digital activity following the companies naming convention
• Ensuring Financial consistency across the entire campaign cycle including monthly and end of campaign reconciliation and billing
• Understanding client requirements and implement those systematically across campaigns
• Learn to set up campaigns, placements and creative assets through our adserver (DCM), 3rd party ad serving partners, and publisher interfaces
• Gradually increase trafficking knowledge advancing from simple creative setups, encompassing standard desktop display, mobile, and 1x1 tracking, to more intricate creative setups, encompassing but not limited to video and dynamic creative
• Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met. Check daily reports, providing updates in team meetings, and providing troubleshooting support for trafficking issues related to creative and publisher implementation
• Liaison with the Account Management team ensuring a timely launch and correct campaign implementation; addressing any questions/issues that may arise
• Support senior team members on complex campaign setups and escalations to third party vendors when necessary
• Support senior team members on projects

Who we are looking for

We’re looking for someone who is as passionate and collaborative who can bring…
• Computer literate with superior knowledge of Excel and a strong interest in internet technologies and media
• Able and eager to learn new concepts and challenge the existing framework
• Diligent with a strong attention to details
• Strong quantitative, analytical & problem-solving skills
• A self-starter with the ability to manage your own workload
• Excellent verbal & written communication skills
• Experience of working with DoubleClick technologies, Google Analytics and/or other 3rd party ad servers would be a distinct advantage
• Curiosity and imagination
• Proactivity
• A minimum 2:1 from a top-tier university or equivalent

The Agency

Hearts & Science

Welcome to Hearts and Science. We’ve created a home for a new generation of talent by eliminating barriers to innovation; technical, structural and cultural. Open, collaborative and agile we’re embracing the future with curiosity and boldness. We fully intend to leave a mark on the industry as a team that use data and tech, alongside creative marketing thinking, to make a visible difference to our clients’ business.
Hearts & Science is a new global network from OMG. We are pioneering how brands and people interact in an increasingly addressable world. We are a data-informed marketing agency delivering innovative marketing solutions plus media activation, marketing science & ecommerce.
Inspired by marketers seeking business advantage, we are designed to deliver marketing strategies with data informed insights and we’re doing it using data platforms and our unique analytics tools to bring advantage in market to our clients.
• We’re different to work with too. Our tenets guide our behaviours, our product and our future evolution:
• Agility: flexible approach to problems, meaning quicker and better informed actions
• Empowerment: putting better information into the hands of our teams and our clients every day
• Intelligent scale: maximising the infrastructure and clout of OMG from local desktops to global media, tech and data partnerships
• Open standards & open source: our only interest is the growth of our client’s business and collaboration with clients
• Free thinking: challenging conventions that no longer serve us