PPC Analyst

Job description

ABOUT US Reprise is re/creating digital marketing, we invite you to join us to create a digital world others have yet to imagine. Reprise is one of the world’s leading digital agency networks. With over 120 team members based in our London office, we consistently deliver award winning, business-defining results for our clients. We operate on an international scale with offices in 39 countries, and our London team offers strategic support across IPG Mediabrands 127 markets around the world. Our integrated search marketing services include pay-per-click management, search engine optimisation and affiliates. Brands are increasingly turning to digital to service the needs or a more demanding, ‘always on’ consumer. We enable brands to deliver engaging content at every stage of the consumer journey through integrated digital strategies, combining paid search, social, programmatic, e-retail, SEO, content, affiliate & partnerships, digital creative, and much, much more. We are one of the world’s most passionate and ambitious digital marketing agencies - earning the right to create and deliver digital marketing strategies for exceptional brands such as Johnson & Johnson, The Disney Store, Russell & Bromley, Amazon, LEGO, GoPro, Canada Goose and Fitbit. Here at IPG Mediabrands, we pride ourselves in being an equal opportunities employer and diversity and inclusion is at the heart of what we believe in. IPG Mediabrands are committed to increasing the diversity of our workforce and welcome applications regardless of gender identity, race, sexual orientation, disability, age, religion or belief. OUR TEAM We enjoy working in a fast-paced and fun environment. Working on some of the most prestigious global brands presents amazing opportunities to our people to work as part of the team to keep them as front runners in the digital space. We recognise that it’s important to create a stimulating environment; we’re therefore very social in work and out, and operate an open-door policy to keep people gratified and capable of fulfilling their full potential. ABOUT THE ROLE This role will work very closely with Account Executives and Account Managers in the team, as well as key senior client members and the team’s Account Director. KEY TASKS AND RESPONSIBILITIES SEM Expertise Utilise your existing experience and develop a full understanding of PPC in order to deliver every aspect of building and managing campaigns on Google Adwords and Bing Ads Develop a full working knowledge of all reporting and tracking tools (Double Click/SA360 and Google Analytics) as well as Excel and PowerPoint Improve your PPC knowledge by attending training, obtaining relevant qualification and keeping up to date with industry news and developments Contribute in developing new products and ways of working that improve SEM results Search Campaign / Project Management Innovation & Initiative Contribute to the improvement of reporting, including testing and developing features and functionality in Excel and other related software Assist in the development and streamlining of processes involved in data capture, automated reporting and quality assurance Use your personal passion and creativity to help develop intelligent, innovative and effective ideas and process improvements for your projects/tasks Contribute your own ideas and opinions on your client’s business, how we work, and the industry we’re in; establish a presence in the agency; have a voice in meetings Work with an attitude of “it’s up to me to make it happen” ABOUT YOU You are a go-getter, happy to roll up your sleeves and chip in to get the job done. You already have at least 12 months’ experience in a PPC role, either at an agency, client-side or contracting. You thrive in a team environment but also are independent and motivated to get on with it. You are analytical with a creative twist and love more than anything to put your hands up to contribute your ideas on a regular basis. You possess excellent numeracy, written and oral communications skills. You must be excited by the digital landscape and want to drive performance for clients, whilst learning the technical setup that underpins a successful campaign, with analytical skills and attention to detail that can be used to help build and manage campaigns. An interest in advanced data management and software would also be beneficial. HOW WE PROTECT YOU The manner in which IPG Mediabrands processes your personal data is set out in the eRecruitment Privacy Notice. By submitting your data you are stating that you have read and understand how your personal information will be used and processed by IPG Mediabrands. Thank you for your application, due to the large number of applications we are unable to reply to everyone individually.

The Package

THE PERKS We guarantee that your career with us will be varied and exciting. Every day in this fast paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future. You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses. In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-size learning sessions and on the job training and development. We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So we also offer a range of benefits: 25 days annual leave. In addition to your annual holiday entitlement, the office usually closes between Christmas & New Year Additional holiday for long service Group Income Protection (after 2 years’ service) Life Assurance Private Medical Insurance or Health Cash Plan (dependent on level) Group Personal Pension Plan with matched contributions from 3-6% Core Hours (Mon-Thurs, flexible start/finish times) Early finish Fridays Generous Maternity & Paternity Pay Wellbeing programme, including subsidised monthly massages Paid time off for Volunteering Independent mortgage advice Financial education Employee Assistance Programme Interest free season ticket loan Free breakfast Subsidised Café Free eye tests Regular Bar Night Retail discounts Flexible benefits including Dental, Travel insurance, Ride2Work, GymFlex and many more!

The Agency