Helen Rose, Head of Insight & Analytics at the7stars, took the temperature of pints of Guinness in pubs across London before forging a career in media analysis, insights and planning roles.
Helen Rose: What makes her tick?
Helen Rose in her own words
"My career path has been spent in a range of media analysis, insights and planning roles. I joined the7stars in 2014 as my first leap agency side. 4.5 years later and I’m still here, I still love it, and now have responsibility for our combined Insight & Analytics team."
1. If your house was burning down, what one thing would you save (excluding people and pets)?
Old photos
2. What is your favourite word?
(Excluding swear words) Nonsense
3. What do you wish you’d invented?
An automated sun cream application booth. Could still happen...
4. If it wasn’t advertising, what career would you have chosen?
Pub landlady
5. What have been your best and worst business decisions?
Best: joining the7stars
Worst: staying in roles where I wasn’t progressing or happy for too long
6. What is your most over told personal anecdote?
My first job in research taking the temperature of pints of Guinness in pubs across London.
7. What’s been the best thing you’ve read recently (article, book, tweet etc)?
I was an avid reader and follower of The Pool. Very disappointed it has since gone into administration and I’m still searching for an adequate replacement to fill the gap.
8. What’s your most hated business jargon?
Ladder up
9. What advice would you give your younger self?
Say what you really think
10. What song or film has influenced you the most?
I don’t have just one… too many to mention through different stages of life.
Quick fire questions
- Breakfast / lunch / dinner?
Depends on the day of week - Cats or dogs?
Cats - City, sea, fields or mountains?
Field, specifically farm - Early bird or night owl?
Night owl - Head or heart?
Bit of both