We believe in difference. Because it makes a difference. If you surprise people then they’ll sit up. If you speak a different language to everyone else then they’ll listen. If you craft your message with love and originality then that message will land harder. If you give people something useful that makes their lives a little bit better then they’ll thank you. And if you get all of this right, well, that’s how brands are built. Everything we do is born out of the pursuit of difference. We fill our building with people who are different. We like to work with people who are different.
BBH operates as a micro network within the Publicis Groupe and has just seven offices around the world. It's a structure that allows us to hit the sweet spot between global consistency and local relevance. It means we have lower overheads and less bureaucracy, but great cohesion and flexibility. We currently have 1000 people working across our eight offices in London, Milton Keynes, Stockholm, New York, Singapore, Shanghai, Mumbai and Los Angeles, all operating to shared standards and values. This size and structure allows us to maintain the BBH culture and approach in all of our offices, meaning we really are one agency in seven places