House of Kaizen

House of Kaizen help brands maximise customer and subscriber revenue and growth through a test-and-learn approach to Digital Experience Optimisation. Their teams design, deliver and optimise experiences that generate ROI and a deeper understanding of customers for brands. House of Kaizen provide end-to-end performance marketing services to some of the world's most recognisable brands, such as The Wall Street Journal, Pfizer, Hearst Magazines UK, 118118Money and McAfee. From consumer behavioural research and neuromarketing, to digital media investment management and conversion rate and experience optimisation — clients acquire and retain more customers and revenue through their work.

Sector Experience

  • Automotive
  • Charities
  • Entertainment/Leisure
  • Financial services
  • Government departments
  • Media
  • Property
  • Retail
  • Travel/Transport

Our Clients

  • McAfee
  • Wall Street Journal
  • The Tote
  • 118118Money
  • Pfizer
  • Hearst Magazines UK
  • Red Roof Inn
  • Brainlab
  • TotalGym



David Shiell


Alain Portmann

Head of Strategy & Delivery

Daniel Patrak

Finance Director

Suzie Duncan

Global Head of Marketing


CPD Logo


House of Kaizen New York: 320 West 37th Street, 14th Floor, New York, NY 10018