The IPA have today (10th October) launched the 2018 Women of Tomorrow Awards in partnership with Campaign magazine.
The awards, which champion exceptional female talent working for agencies, media owners and clients, aim to readdress the under-representation of women in positions of leadership throughout the advertising, media and communications industries.
The IPA are calling on everyone across the industry to identify themselves or colleagues who consistently demonstrate leadership potential, go beyond their role and give them the acknowledgement they deserve.
Entrants for the 2018 Women of Tomorrow Awards can be from mid-senior level drawn from roles such as:
The awards, now in their 4th year, will be co-chaired by IPA President Sarah Golding and Campaign Global Editor-in-Chief Claire Beale, with a shortlist of entries announced in February before an awards ceremony on International Women’s Day, Thursday 8th March.
Claire Beale, Global Editor-in-Chief, Campaign said; “The Women of Tomorrow Awards are so important for the future our industry. These awards help us to celebrate the incredible women working in advertising, media and comms. I believe it is vital that young women starting their careers have strong female role models to look up to, and know that there should be no barriers to their success.”
Says IPA President and CEO CHI&Partners, Sarah Golding: “I am honoured to be co-chairing next year’s Women of Tomorrow Awards. The IPA has set ambitious targets to bring female representation at senior level up to 40% by 2020. As a female CEO and the second ever female IPA President in 100 years, this is a cause I am extremely passionate about and the opportunity to celebrate the success of some of the brilliant women we work with is something I am very proud to be a part of.”
For more information, and to enter the 2018 Women of Tomorrow Awards visit www.ipa.co.uk/women. Join the conversation using #WOT18
The IPA is a Lead member of the Unstereotype Alliance and sits on the Communications and Advocacy group. The Unstereotype Alliance brings together a powerful global coalition of more than 20 industry leaders behind the common goal of eliminating gender bias and harmful gender stereotypes from their advertising. The Unstereotype Alliance supports IPA Women of Tomorrow and encourages the applicants to think about new ways of challenging stereotypical depictions of women in the media and to talk about the actions they have taken to support gender equality in their own organisations.