Climate Change and the Ad Industry

What we can do collectively to make our industry more sustainable

Join us in Edinburgh for a thought-provoking session on Advertising Sustainability and the part you can play to make a difference.

Hear from Sebastian Munden, Chair of Ad Net Zero, about what the industry is currently doing, the challenges it faces and how these will be tackled in the future.

We’ll be getting a client perspective from Clare Wright, Senior Marketing Manager at the Scottish Government who will be talking through the ground breaking Let’s Do Net Zero campaign and getting an agency perspective from Amanda Robertson, Programmatic Account Director at Numodo who will be offering practical advice on sustainable programmatic buying.

The event is for anyone interested in learning what we can do collectively to make our industry more sustainable.


  • Gill Jarvie, IPA Chair for Scotland: Welcome and introductions 
  • Sebastian Munden, Chair, Ad Net Zero: The UK advertising industry perspective: What is the industry doing? Current state of play and future plans.  
  • Clare Wright, Senior Marketing Manager, Net Zero Scotland, Scottish Government: A client's perspective: Let’s do Net Zero.
  •  Amanda Robertson, Programmatic Account Director, Numodo: An agency perspective: Sustainable programmatic buying
  • Joyce Kelso, Director of Agency Value, IPA: IPA Sustainability Group and actions 
  • Open discussion/Q&A
  • Drinks and chat
Last updated 09 May 2024