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Trend Perspective: Automotive & Mobility
These are unchartered waters for the automotive industry. Unprecedented times that present all...
Non Members: £50.00
Members: Free
Trend Perspective: House & Home
We update our home trends for the new decade. How will we look to upgrade our living spaces in 2020?
Non Members: £50.00
Members: Free
Trend Perspective: Travel & Tourism
The outlook for tourism in 2020. We update our travel trends for the new decade to consider what...
Non Members: £50.00
Members: Free
Advertising in a downturn
A report of key findings from an IPA seminar; It is important to maintain advertising and...
Non Members: £25.00
Members: Free
InTouch08: Gaming
Who are the gamers of today? When are they playing and on which devices? Find out all that and...
Non Members: £50.00
Members: Free
Q4 2019 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
IPA Insight - Gen Z Survey Chart Deck - 2019
This chart deck comprises the results from our Gen Z survey with additional demographic breaks.
Non Members: £250.00
Members: Free
IPA Insight Conference Cut - YMS NYC 2019
Conference Cuts are designed to distill the key takeaways from noteworthy conferences into a...
Non Members: £25.00
Members: Free
Audience Profile: Tradespeople
Beyond the white van man stereotypes, who are the tradespeople of today?
Non Members: £150.00
Members: Free
Q3 2019 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Lemon.
Using a unique mix of neuroscience, cultural history and advertising research, the study shows...
By Orlando Wood
Non Members: £53.00
Members: £28.00
InTouch07: Video on Demand
Is Video on Demand still in demand? Find out in our latest InTouch Report on VoD, featuring the...
Non Members: £50.00
Members: Free
Country Profile - Northern Ireland
Part of our regional and country profile series, this edition focuses on Northern Ireland.
Non Members: £25.00
Members: Free
Trend Perspective: Pharma & Healthcare
The outlook for pharma in a country in flux
Non Members: £50.00
Members: Free
Q2 2019 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
The Price of Success
The report defines the challenges, competitors, complexity and commercial reality facing...
Non Members: £75.00
Members: £25.00
The Crisis in Creative Effectiveness
Peter Field's latest investigation into the IPA's databank of Effectiveness Award case studies...
By Peter Field
Non Members: Free
Members: Free
Audience Profile: Grandparents
Beyond age and family, what defines grandparents today?
Non Members: £150.00
Members: Free
Trend Perspective: Beauty & Cosmetics
From skincare to social media, what are the latest developments in the beauty and cosmetics...
Non Members: £50.00
Members: Free
InTouch 06 - Podcasts
At home? In the car? On the train? Find out where (and when and why) people are listening to...
Non Members: £50.00
Members: Free
Marketing in the Era of Accountability
Identifying the marketing practices and metrics that truly increase profitability.
By Les Binet, Peter Field
Non Members: Free
Members: Free
Audience Profile: Mums
From household habits to guilty pleasures, who are the mums of today?
Non Members: £150.00
Members: Free
Audience Profile: Dads
From household habits to guilty pleasures, who are the dads of today?
Non Members: £150.00
Members: Free
Agency Census 2018
The annual census of IPA membership from 2018. The Agency Census has become the definitive survey...
Non Members: £25.00
Members: Free
Digital Services – Modular Contract – Additional Social Media Schedule 5
Non Members: ---
Members: Free
ISBA-IPA Creative Services Framework Agreement - Project Plus Template
Updated 2018
Non Members: ---
Members: Free
Legal Contract: Media Services - IPA Suggested terms 2009
Suggested Terms and Provisions for use in Client/Agency Agreements - provision of media services...
Non Members: ---
Members: Free
Agency Ts&Cs (GDPR Short Form)
A set of terms & conditions for agencies to use to create their own standard terms when...
Non Members: ---
Members: Free
Digital Services – Modular Contract – Supplement to Additional Social Media Schedule 5
This sample Scope of Work has been tailored for use where the Agency is to deliver a social media...
Non Members: ---
Members: Free
Agency Ts&Cs (GDPR Long Form)
A set of terms & conditions for agencies to use to create their own standard terms when...
Non Members: ---
Members: Free
ISBA-IPA Creative Services Framework Agreement - Retainer Plus Template
Updated 2018
Non Members: ---
Members: Free
Legal Contract: Media Services - Industry Suggested Terms 2005
Joint industry contract for media agreements from IPA, ISBA and CIPS, prepared by Lewis Silkin....
Non Members: ---
Members: Free