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IPA expands creative role and remit of 44 Club

Baroness Susan Greenfield and Caryn Franklin MBE will kick off the revamped 44 Club

  • Published

    20 February 2019

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Join us for SXSWi in the US and UK

We will be supporting agencies on the ground in Austin and bringing the key themes and trends to members around the UK on our nationwide roadshow.

  • Published

    20 February 2019

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IPA reacts to DCMS Report on Disinformation and Fake News

The IPA has reacted to the DCMS report on Disinformation and Fake News.

  • Published

    19 February 2019

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IPA calls for register of online political ads

The IPA has issued an urgent call for a publicly available, platform-neutral, industry-owned register of all political ads online.

  • Published

    4 February 2019

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IPA action on Instagram brand safety concerns

The IPA has updated its members on the action it has taken regarding brand safety concerns on Instagram.

  • Published

    28 January 2019

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IPA awards first New Year honours

The IPA has celebrated six industry luminaries in its first New Year honours.

  • Published

    17 January 2019

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Q4 2018 Bellwether: Marketing budget growth hits zero

The latest IPA Bellwether Report, published today, sees six years of total marketing budget growth ends as uncertainty bites.

  • Published

    16 January 2019

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Diversity figures improve for Adland

The IPA Diversity Survey details the gender and ethnic diversity of employees in IPA member agencies.

  • Published

    8 January 2019

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IPA commits to Home Secretary’s mission to stamp out online Child Sexual Exploitation

The IPA has welcomed the Home Secretary’s mission to tackling the online sexual exploitation of children (CSE).

  • Published

    20 December 2018

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IPA nominates Vaz as President-elect

Nigel Vaz has been nominated as the IPA President-elect to succeed Sarah Golding, CEO of The&Partnership.

  • Published

    7 December 2018

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Three agencies join IPA membership

Cogent, Running Total, and We are Fearless were elected into IPA membership this quarter.

  • Published

    7 December 2018

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IPA report reveals consumer attitudes on AI ethics

The findings from the latest AI Radar shed a light on consumer attitudes to ethics and the future of AI.

  • Published

    6 December 2018

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IPA Media Owner and Ad:tech Autumn Survey results

Agencies have named their best media owners and ad:tech supplier to work with in the IPA's latest survey.

  • Published

    6 December 2018

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Ad industry secures funding for new Apprenticeship Standard

The Institute for Apprenticeships has agreed funding for the ‘Advertising and Media Executive’ Apprenticeship Standard.

  • Published

    27 November 2018

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IPA responds to Mayor of London’s Draft Food Strategy

The IPA does not agree with the proposal to ban the advertising of HFSS products across the Transport for London estate.

  • Published

    23 November 2018

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IPA, AA and DIT head to US for Trade Mission

Last week, representatives from the IPA travelled to Silicon Valley, San Francisco and Hollywood to champion the UK ad industry.

  • Published

    15 November 2018

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Marc Nohr brings his know-how to inform IPA’s Commercial strategy

Fold7's Marc Nohr has been appointed as the new Chair of the IPA’s Commercial Leadership Group.

  • Published

    15 November 2018

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TouchPoints data at your fingertips

DayLite is a new and improved platform to help you get quick and easy access to IPA TouchPoints data.

  • Published

    14 November 2018

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IPA and AA sign historic agreement in China

The IPA and AA have signed a Memorandum of Understanding with the Shanghai International Advertising Festival.

  • Published

    13 November 2018

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IPA and ISBA announce joint initiative to drive sustainable relationships

The IPA and ISBA's new initiative will champion sustainable relationships between clients and media agencies.

  • Published

    1 November 2018

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IPA welcomes launch of multinational advertising regulations platform

The IPA has welcomed the launch of Wikiregs, a free multinational database of European advertising regulations.

  • Published

    31 October 2018

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The IPA remembers Eric Burleton

Today the IPA remembers Eric Burleton who passed away peacefully on the 16th October, aged 95.

  • Published

    30 October 2018

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Q3 2018 Bellwether Report reveals weaker growth in marketing budgets

Total marketing budgets were revised higher during the third quarter of 2018, extending the current period of growth to six years, but to the weakest extent in almost three years. This is according...

  • Published

    17 October 2018

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IPA publishes Advertising Works 24: the definitive guide to effective advertising

Advertising Works 24 shows how marketing communications helped organisations as diverse as the British Army, Guinness, Lidl, and The AA translate big ideas into impressive results.

  • Published

    12 October 2018

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2018 IPA Effectiveness Award winners announced

Congratulations to the winners of the 2018 IPA Effectiveness Awards, who were celebrated at a black-tie gala.

  • Published

    10 October 2018

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Diageo awarded for Dedication to Effectiveness at IPA Awards

Diageo was awarded the Simon Broadbent Prize for Best Dedication to Effectiveness at the 2018 IPA Effectiveness Awards, for consistently demonstrating its commitment to effectiveness and...

  • Published

    10 October 2018

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McCann named Effectiveness Network of Year at IPA Awards

McCann was named Effectiveness Network of the Year at the 2018 IPA Effectiveness Awards, picking up the coveted award after winning a combined four prizes (one gold, one silver, one bronze and one...

  • Published

    10 October 2018

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AFFINITY wins prestigious President’s Prize at 2018 IPA Effectiveness Awards

AFFINITY was awarded the prestigious President’s Prize for Best Use of Tech-Led Data at the 2018 IPA Effectiveness Awards for their ground-breaking cough predictor. Developed for natural cough...

  • Published

    10 October 2018

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BBH drives Audi to IPA Effectiveness Awards Grand Prix victory

BBH was awarded the advertising industry’s top accolade, the prestigious IPA Effectiveness Awards Grand Prix, for transforming Audi’s UK business and delivering their highest ever profit ROMI.

  • Published

    10 October 2018

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In memory of Charlie Robertson

The IPA has remembered Charlie Robertson at the IPA Effectiveness Awards as a stalwart of the planning community.

  • Published

    10 October 2018

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Marketers vow to improve their effectiveness cultures

Marketers are aiming to improve their effectiveness cultures by over a third by 2020, boosting their current average rating from 6 out of 10 to almost 8 out of 10. This is one of the key findings...

  • Published

    9 October 2018

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New evidence on tangible value of creativity

Advertising that uses creativity, in the form of brand characters or motifs, to repeatedly drive the narrative of their advertising, markedly improves its emotional response and brand recognition,...

  • Published

    9 October 2018