CPD Best Practice Webinar

Whether you are new to our industry’s CPD scheme or could just do with some ideas and encouragement, this workshop is designed to help you reap the benefits of good Continuous Professional Development.

Key content

• What’s in this for you? What’s in this for the industry?
• What are the 5 criteria and what are they trying to establish?
• The 5 Standard Criteria: Exercise on healthy signs of each criteria being met.
• Exercises on the link between business goals, skills, and training.
• Innovative ways of implementing CPD and learning in your agency.
• Evaluating CPD using Kirkpatrick’s levels
• How to fill out your SDP in April and SDE in January.
• Discussion on the quality of learning detail and demonstration of how to fill in CPD Diaries. Ways to encourage good record-keeping by your staff.
• Group work on issues such as how to get senior management involvement; inclusivity, using low budgets effectively.
• Explanation of the review process for Standard.
• What we can do to help, all free: forum seminars and guides, Best Practice Guide, free online courses on training planning and effectiveness, appraisals and welcome programmes, Gold mentoring.
• Private action planning.

Your tutor

Gwyn March, IPA CPD Consultant

Gwyn has worked in advertising and media agencies for 28 years, and has been tutoring for 20 of these – agencies and their clients. She cares passionately that training contributes to the individual and the business so strives constantly to make sure that the learning is embedded, behaviour is changed and there are business results. She has been involved in CPD since its inception in 1999.
She is the author of the IPA online Evaluating Training modules and winner of various training effectiveness awards.
Her work as Chair of the IPA Training Forum, an Assessor on the IPA Gold panel, manning the Foundation Certificate help desk, and as part of the team training mentors for the One2One mentor scheme keeps her close to the issues that matter to agencies. She is part of a team that has just produced three more online resources ‘How to run effective appraisals’, ‘How to Plan a Training Programme’, and 'How to have the Best Welcomes'. She is lucky enough to have been made an Honorary Fellow of the IPA.

Contact

For more information please contact iryna.vivchar@ipa.co.uk or gwyn@ipa.co.uk.