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The IPA’s TouchPoints consumer behaviour database was created to meet the needs of the communications industry. It offers agencies, media owners and advertisers unique insights into the daily life and media usage of people in Great Britain.
Published
12 July 2022
What is Personal Membership? What does it mean to be an Accredited MIPA? How would it benefit me?
13 October 2018
IPA President Sarah Golding is on a quest to help you embrace and implement AI and AR into your client campaigns. Magic And The Machines will help you find out how can you use new technology in your advertising to achieve outstanding results while developing a deeper understanding of how it works.
18 April 2018
Encourage every member of your staff to learn more and enhance their career. Set them up with their own CPD Diary. Record every piece of learning: the number of hours, what they learned, how they’ll use the learning, how they rate it . . .
16 April 2018
Many people get confused between intellectual property rights, such as copyright, on the one hand, and ideas and concepts on the other. Copyright will automatically exist in all literary, artistic, musical and dramatic works. So, for example, any original designs, drawings and illustrations you...
IPA membership advice on how to improve your agency's business performance. IPA members only.
The remit of the IPA Legal Team is to advise IPA members on advertising and employment law. It is a free advisory service for IPA members only.
A summary of the IPA's bespoke member services. Available to IPA members only.
13 April 2018
Become a Personal Member – an Accredited MIPA – and gain endorsement of your commitment to learning and development.
The IPA Accelerator scheme is designed to give up-and-coming agencies whose Gross Income is less than the £750k required for IPA Corporate Membership some guidance, help and inspiration as they grow their businesses.
We represent the very best of UK advertising in all its forms, which is why membership of the IPA is only open to businesses involved in advertising, media and communications. Being an IPA member lets you draw on a huge repository of advertising knowledge and advice.
Elegant central London venue SW1 for hire for intimate meetings or breakfast seminars of up to 90, just a short walk from Hyde Park Corner and The Lanesborough Hotel.
Being honoured with a Royal Charter is not without its responsibilities. We are committed to advancing the theory and practice of advertising, media and marketing communications for the benefit of a wide range of people and organisations.
The IPA is an unusual organisation because we are arranged in two halves. First, there's the day-to-day running of the IPA and its initiatives, and secondly there's the governance of the IPA,
As the professional institute for advertising, media and marketing communications, the IPA works with and supports a wide range of industry organisations.
A brief history of The Institute of Practitioners in Advertising, The IPA . The story began in 1917 when we were known as The Association of British Advertising Agents
A massive pool of female talent is working in agencies, the media and for clients. The awards were about giving these women the recognition they deserve.
The IPA Effectiveness Awards are the world’s most rigorous and prestigious awards attracting a diverse range of entries from around the globe including Canada, Australia and China.
Putting together an ad campaign requires the work of creative talents to plan, design, and write copy, along with business experts to manage sales and track results and, critically, tech savvy geniuses to write code and use the latest AR and VR technologies to deliver campaigns across multiple...
Find the lists of IPA member agencies, Accelerator agencies and personal members.
The IPA Tenders service is no longer available from 30 September 2019.
2 April 2018
IPA members-only advice on production-related issues. We have a specialist on our team who is waiting to help you.
The IPA supports a wide-ranging community of Groups and Committees. It's the best way to take advantage of the collective intelligence of our members to identify and address the important issues of the day.
14 March 2018
UK agencies, and the people who work in them, deliver some of the best advertising, media and marketing services in the world. But in an era of unprecedented change, they have never been more in need of an organisation that represents them, safeguarding, inspiring and promoting their success....
19 February 2018
Throughout the year, the IPA hold an exciting programme of talks and events to inspire and inform the advertising industry while the IPA Awards showcase and celebrate the innovative work that is produced.
Continuous Professional Development (CPD) is a key driver in turning advertising into an appropriately rewarded profession that attracts and retains the best and the brightest. And for ambitious practitioners, it is not optional, it is essential to give their business the skills and...
We've created a community where information, resources and ideas can be shared across the industry to empower everyone who works in advertising. We are the people behind the people who make our industry what it is today and shape what it will become tomorrow...
