Digital Account Manager

Job description

We’re recruiting for an experienced Digital Account Manager to join our team on a full-time basis. We offer a competitive salary and package, dependent on your experience. The diverse role covers a range of high-profile accounts, including public sector, private sector and third sector clients. The position requires experience of working proactively and independently, and dealing directly with senior client contacts.

Our current team is made up of vibrant, creative, hard-working and energetic people who all work closely together so the ideal candidate will fit into this culture. You will work closely with the other members of the Union Digital team, reporting to the Digital Account Director, although we integrate closely with every other part of The Union, including Union Connect, Union Direct and Union Data; often working on large integrated campaigns.

You will hold a strong degree, preferably in a design, business, marketing or computer related discipline, and have at least two years of solid experience, either on agency or client side, working in digital, with a focus on website build project management. Digital marketing experience and a good grasp of analytics and SEO would also be extremely advantageous. For agency side candidates, this is an opportunity for either an established account manager or an ambitious, experienced account executive looking for their next step up.

Key skills and experience (must haves):

Experience of account managing clients and the web build process – from specification through design, development and project completion.
Understanding of digital marketing strategy, especially SEO and PPC.
Excellent organisational skills, project/deadline management, and time management. You’ll need to juggle many balls at once.
Self-starter – able to take tasks and run with them, and keep pushing to get stuff done on time and to budget.
Excellent overall team player.
Attention to detail and accuracy in all work with strong verbal and written communication skills.
Enthusiasm and passion for the web industry and new developments/technologies.
Strong presentation skills (both verbal and written).
Able to present to and deal with senior clients directly.
Understanding and experience of usability, conversion rate optimisation, or mobile app builds.

Advantageous skills and experience (nice to haves):

Other digital marketing skills such as social media, email marketing, affiliate marketing, etc.
Agile (Scrum Master or AgilePM) qualifications.
Google Analytics Individual Qualification (GAIQ).

Key responsibilities:

Overall management of several accounts, including web builds, road map development, maintenance, marketing, and other creative work.
Chairing client, internal and external supplier meetings.
Quality management of external suppliers.
Briefing and management of internal departments – Design, Development, Planning etc.

The Package

This role, which is remote at present but will eventually be Edinburgh-based, comes with excellent career development opportunities. With our wide client roster, and work across numerous business sectors, the successful candidate will be able to broaden their experience base and learn from some of the most talented people in Scotland. If you’re eager to build on your skills by working on a real mixture of projects and using a variety of approaches then this is the role for you.

The Union has been built on great teamwork and people working together in a positive and constructive way – we’re looking for someone who buys into these values. Candidates need to be confident and capable of building strong relationships with all our external audiences and internal colleagues. We are committed to supporting you, too – for example through our employee wellness initiatives.

Salary is negotiable, dependent on experience. Please note, there is an opportunity to join the team as a Senior Planner should your experience and credentials be commensurate.

Our typical working hours are Monday to Friday 9-5:30, but we have a comprehensive flexible working policy.

Your package will include:

Competitive salary
Pension
Group Life Cover
Generous holiday allowance
IPA CPD training
Union Academy training and development
Opportunities for career progression within Union Group


The Union Group seeks to employ the best talent in the market; regardless of gender, orientation, class, culture or ethnicity. If you can do the job better than everyone else, you’re hired. Only by attracting the very best people can we continue to produce the very best work.

The Agency

The Union is one of Scotland’s leading communications agencies, with over 90 staff across advertising, digital, direct and field marketing. Our current client list extends across both B2B and B2C, public and private organisations, including hospitality, tourism, charity, education, food & beverage, and retail. Established in 1996, the agency has thrived due to a passion for creativity and excellence in client service.