Helping IPA member agencies navigate the fast-moving world of Generative AI
Here to help our members with their questions about advertising or employment law.
Download our free material
Whether you need help with a new business pitch, market research advice or an internal brainstorm, you’ve come to the right place.
Congratulations to the companies that have successfully demonstrated their commitment to their people’s mental health and wellbeing.
Find publications, guides, reports, articles, videos, podcasts and more on all aspects of advertising
Filters
Date Relevance
Blogs Case studies Documents News Page Publications Videos
AdTech Advertising Effectiveness AI Awards Commercial COVID-19 Creativity EffWorks Insight & Research Learning & CPD Legal & Regulatory Media Membership People First Planning and Strategy Talent
Client Services Creative Creative Services Digital Finance HR Media New Business Planning and Strategy Production
Results 100
Document Page
The government has published a response - “Time to Pay Up” - to its public consultation of last year on the scourge of late payments by large UK businesses. Having responded on behalf of its...
Published
26 March 2026
Key takeaways from the CMA’s findings on green claims in fashion retailing. Following the launch of the Green Claims Code in 2021, the Competition and Markets Authority has been conducting a series...
19 April 2024
In October 2022, CAP toughened the rules for gambling ads, preventing them from including any content likely to be of "strong appeal" to U18s, instead of the narrower "particular appeal". Over a...
2 April 2024
IPA response to a consultation published by CAP and BCAP on new advertising rules restricting ads for less healthy products on TV, ODPS and paid online. It provides an opportunity to comment on...
7 February 2024
In its response to its OAP consultation of last year, Government is intending to introduce legislation to cover two issues: illegal advertising - addressing the role of platforms, intermediaries...
26 July 2023
The Committee of Advertising Practice (CAP) has updated its guidance on misleading environmental claims, following a number of rulings by the ASA on ads from businesses in sectors considered high...
26 June 2023
Essential reading for those making carbon neutral, net zero or low carbon claims in advertising.
22 February 2023
The IPA and several member agencies attended a roundtable with DCMS Minister for Tech and the Digital Economy, Paul Scully MP. The roundtable was called to discuss the Government’s Online...
24 January 2023
The Department for Health and Social Care has laid a Statutory Instrument (SI) amending the HFSS promotions and placement policy which confirms a twelve-month delay to the volume price promotion...
4 October 2022
The consultation on new guidance for telecoms ads and mid-contract price rises is open for responses until 5pm on Thursday 17 November.
14 September 2022
The ICO has published another chapter on its draft guidance on anonymisation, pseudonymisation and privacy enhancing technologies (PETs).
A note confirming that the 2nd reading of the Bill in the Commons has been postponed, and providing a link to a Commons research library briefing.
A short note for agencies on advertising at the time of the Queen’s passing.
9 September 2022
DCMS sets out potential proposals on data reform to be included in the Data Reform Bill.
22 June 2022
The ASA has published targeted ads on social media in order to further “name and shame” influencers that fail to properly disclose that their posts are advertising.
1 February 2022
With continuing Covid restrictions on both entering certain countries and venues, this template wording asks artists to confirm compliance with relevant vaccination, testing and other requirements...
11 January 2022
The Committees of Advertising Practice have issued new guidance for advertisers to help interpret the existing rules on environmental claims in ads. The ASA will be using the guidance to take a...
10 January 2022
Update on advertising restrictions for the Birmingham Commonwealth Games
10 November 2021
The CMA calls time on misleading environmental claims.
30 September 2021
A note setting out what we believe to be the key issues for agencies on the proposed restrictions for HFSS advertising on TV and online.
29 June 2021
DCMS issued an inquiry into the power of influencers on social media. In our response, we explained that advertising online through influencers is subject to the CAP Code and to consumer law.
11 May 2021
A reminder of CAP’s alternative to the government’s online HFSS ad ban proposals.
28 April 2021
Scammers are targeting online promotions by impersonating brands. Agencies beware.
6 April 2021
The House of Lords EU Services Sub-Committee publishes its report on the trade in services between the UK and EU following Brexit
DCMS launches an inquiry into the power of influencers on social media and their role in ‘hidden advertising’.
2 April 2021
A report commissioned by DCMS from PWC to look at the harms and opportunities associated with digital technologies.
24 March 2021
The DRCF, comprising the CMA, ICO and Ofcom, have published their work plan for 2021/22.
The results of the ASA’s monitoring exercise of influencers on Instagram show disappointing levels of compliance with the ad rules.
CAP has proposed a self-regulatory approach to Government as an alternative to the Government’s total HFSS online ad ban.
11 March 2021
The EC has published its recommendations, approving the UK’s data protection regime post-Brexit. A formal approval process will now take place, hopefully leading to confirmation that the UK is...
23 February 2021
Results from the latest ASA website sweep show dramatic fall in non-compliant HFSS ads.
14 February 2021
Job Support Changes Announced 31 October 2020 Extended Coronavirus Job Retention Scheme and Postponed Job Support Scheme | Coronavirus Restrictions on 5 November - Productions
3 November 2020
