Head of Strategy, OMD UK
Helen has 15 years of experience working across strategy and planning roles for a variety of media agencies, clients and categories, most recently as the Head Of Strategy at OMD UK. She primarily works across the vast and exciting McDonald’s portfolio, whilst overseeing a variety of OMD’s excellent clients and talented strategy team. She is passionate about exploring and championing the intersection of insight and imagination that can deliver game-changing outcomes for brands and businesses. She can’t wait to see what the industry has to showcase this year.