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Stepping into the Spotlight

Tools and strategies to help turbo-boost your skills and confidence

Stepping into the Spotlight offers adlanders the tools and strategies to help boost skills and confidence, and in turn, take your career to the next level.

Join us on 24 September and hear from inspirational industry leaders sharing how to fuel creativity and lead with imagination, featuring special guest, Charlie Smith, Chief Marketing and Communication Officer at LOEWE.

Agenda

9.00am Breakfast and networking

9.30am Welcome

  • Leila Siddiqi, Director of D&I, IPA

9.40am Unlocking everyday creativity: Tools, tales and takeaways

Learn how to ignite your everyday work with creativity, plus how storytelling fuels innovation at work and beyond.

  • Gabriela Lungu, Founder and Creative Chief, WINGS Creative Leadership Lab

10.40am Coffee break

11.05am Leading with imagination: The future of creativity

Panel discussion with industry leaders

  • Fleur Stoppani, COO, Mindshare
  • Gareth Mercer, Owner, Pablo London
  • Priti Mhatre, Chief Product & AI Officer, Production WPP Open, WPP

11.35am Fireside chat with Charlie Smith

  • Charlie Smith, Chief Marketing and Communication Officer, LOEWE

in conversation with

  • Karen Martin, Chief Executive, BBH London and IPA President

12.20pm Closing remarks

12.30pm Event ends

*Agenda subject to change 

Last updated 17 September 2025