Job description
RESPONSIBILITIES
The Account Executive will be committed to making a positive contribution to the VCCP Partnership and ensuring we deliver motivating, insightful strategies and powerful creative ideas that are excitingly and professionally implemented.
OVERALL:
Responsible for all administrative aspects of the account, developing a reputation for efficiency and total reliability
Has a positive, proactive relationship with the Client and Agency team, acting as a central point of contact for all brand issues
Keeps Brand Book up-to-date with all appropriate information/documents
Once the administrative side of the job has been mastered, he/she should look to develop the strategic and project management skills expected of Account Managers
CONTRIBUTION TOWARDS INSIGHTS:
Source of all brand, competitor and consumer information
Regularly monitors and analyses competitive advertising and competitive product activity
Has up-to-date knowledge of recent advertising campaigns in different markets
CONTRIBUTION TOWARDS IDEAS:
Seeks to make an active contribution to the creative briefing and development process
Keeps Creative Team supplied with any information/stimulus about the brand or market that may be useful in the development process
Gain an understanding of qualitative and quantitative research and can assist in developing relevant research stimulus materials
CONTRIBUTION TOWARDS IMPLEMENTATION:
Supports senior members of the team in the control of the advertising process: manages central filing, estimates, timing plans, deadlines, Client and internal meetings etc.
Effective organisation of meetings, diaries, presentation materials, fulfilling trafficking duties in conjunction with the team
Develops an expert understanding of the Agency’s financial systems, taking specific financial responsibility as delegated by senior members
Liaise with Creative Production to ensure that creative work, cost estimates and production remain within the timing plan so that work is delivered on budget and on time
Develops an expert understanding of all the Agency’s processes
Knows status of creative development and production, keeping everyone informed and producing status reports
Manage and schedule meetings as per agency timelines & requirements
Listen carefully to Client requests and report them accurately/action them expediently
Check that all Client approvals are sought and given prior to commencement of any work
Records all Client meetings, key conversations and decisions in contact reports that are distributed within 24 hours
Records all internal meetings, key conversations and decisions in contact reports that are distributed immediately to ensure clarity on requirements
Has good eye for detail, ensuring the quality and accuracy of all materials prior to presentation either internally or externally
ATTITUDE:
A passion for all things creative and advertising
Resilience to keep going in a fast paced environment
Strives for excellence
Can do attitude
Approachable and personable
Builds rapport and is able to quickly establish excellent working relationships
Team player
WHAT WE CAN OFFER YOU:
We work hard at keeping our teams motivated by offering continuous training and development
opportunities, varied workloads, a competitive benefits package, good work-life balance and a fun and
engaging office environment.
CONTRACTUAL BENEFITS:
Life Assurance
Private Medical Healthcare
Income Protection
Pension
25 days holiday
Work mobile phone
Enhanced maternity/paternity (after qualifying period)
NON-CONTRACTUAL BENEFITS:
Half a day working before a bank holiday – work permitting
Employee assistance programme
Gourmet Society & Tastecards
Health Screening
Holiday Purchase Scheme
RAC Vehicle Breakdown Cover
Free annual eye test
Curious sessions and other information sharing session
Give as you earn (a tax-free benefit)
Cycle to work scheme - after successful completion of probationary period
Corporate Gym Membership - after successful completion of probationary period
Season ticket loan – after successful completion of probationary period
The Account Executive will be committed to making a positive contribution to the VCCP Partnership and ensuring we deliver motivating, insightful strategies and powerful creative ideas that are excitingly and professionally implemented.
OVERALL:
Responsible for all administrative aspects of the account, developing a reputation for efficiency and total reliability
Has a positive, proactive relationship with the Client and Agency team, acting as a central point of contact for all brand issues
Keeps Brand Book up-to-date with all appropriate information/documents
Once the administrative side of the job has been mastered, he/she should look to develop the strategic and project management skills expected of Account Managers
CONTRIBUTION TOWARDS INSIGHTS:
Source of all brand, competitor and consumer information
Regularly monitors and analyses competitive advertising and competitive product activity
Has up-to-date knowledge of recent advertising campaigns in different markets
CONTRIBUTION TOWARDS IDEAS:
Seeks to make an active contribution to the creative briefing and development process
Keeps Creative Team supplied with any information/stimulus about the brand or market that may be useful in the development process
Gain an understanding of qualitative and quantitative research and can assist in developing relevant research stimulus materials
CONTRIBUTION TOWARDS IMPLEMENTATION:
Supports senior members of the team in the control of the advertising process: manages central filing, estimates, timing plans, deadlines, Client and internal meetings etc.
Effective organisation of meetings, diaries, presentation materials, fulfilling trafficking duties in conjunction with the team
Develops an expert understanding of the Agency’s financial systems, taking specific financial responsibility as delegated by senior members
Liaise with Creative Production to ensure that creative work, cost estimates and production remain within the timing plan so that work is delivered on budget and on time
Develops an expert understanding of all the Agency’s processes
Knows status of creative development and production, keeping everyone informed and producing status reports
Manage and schedule meetings as per agency timelines & requirements
Listen carefully to Client requests and report them accurately/action them expediently
Check that all Client approvals are sought and given prior to commencement of any work
Records all Client meetings, key conversations and decisions in contact reports that are distributed within 24 hours
Records all internal meetings, key conversations and decisions in contact reports that are distributed immediately to ensure clarity on requirements
Has good eye for detail, ensuring the quality and accuracy of all materials prior to presentation either internally or externally
ATTITUDE:
A passion for all things creative and advertising
Resilience to keep going in a fast paced environment
Strives for excellence
Can do attitude
Approachable and personable
Builds rapport and is able to quickly establish excellent working relationships
Team player
WHAT WE CAN OFFER YOU:
We work hard at keeping our teams motivated by offering continuous training and development
opportunities, varied workloads, a competitive benefits package, good work-life balance and a fun and
engaging office environment.
CONTRACTUAL BENEFITS:
Life Assurance
Private Medical Healthcare
Income Protection
Pension
25 days holiday
Work mobile phone
Enhanced maternity/paternity (after qualifying period)
NON-CONTRACTUAL BENEFITS:
Half a day working before a bank holiday – work permitting
Employee assistance programme
Gourmet Society & Tastecards
Health Screening
Holiday Purchase Scheme
RAC Vehicle Breakdown Cover
Free annual eye test
Curious sessions and other information sharing session
Give as you earn (a tax-free benefit)
Cycle to work scheme - after successful completion of probationary period
Corporate Gym Membership - after successful completion of probationary period
Season ticket loan – after successful completion of probationary period
The Package
Entry-level salary on offer
The Agency
VCCP Blue
THE BIG PICTURE:
The VCCP Partnership is an integrated communications agency set up in 2002 by Charles (V), Rooney (C), Adrian (C) and Ian (P), who founded the agency on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. Their founding client was BT Cellnet, now more commonly known as O2 and the most awarded brand in IPA effectiveness history.
Across the Partnership, we work with a broad spectrum of clients from O2 and CompareTheMarket to easyJet, Paddy Power, Dominos and Cadbury. Our work transcends the marketing mix, leading everything from social media or launch campaigns to DM and web build.
We also provide very senior strategic planning for clients, customer journey mapping and helping clients to envision their future business, beyond just communications.
WHY DO WE EXIST:
So what do we actually do? Put simply we exist to transform the fortunes of our clients by challenging and disrupting the categories they operate in. It’s why we describe ourselves as ‘the challenger agency for challenger brands’.
HOW WE DO IT:
CONCENTRATED BRAND IDEA:
We distil a brand’s purpose into just a couple of words that everyone can understand. No
waffle. We call this a concentrated brand idea.
UNLIMITED CREATIVITY:
When we develop a creative concept to communicate the concentrated brand idea we ask
three simple questions. Why will people talk about it? How can they get involved? What will
keep the conversation going? If we can’t answer them, we start again. Because otherwise,
we’re wasting time and clients’ money. And our ultimate aim is to create work that becomes
part of popular culture.
BRAND WORLD:
We then create a brand world that transcends all media channels. A look, a tone, a behaviour
that’s indelibly branded, instantly recognisable. Whether it’s broadcast, direct marketing,
digital or a social media campaign, it should unmistakably belong to the brand. Indeed, we
believe the strongest brands should live in a world of their own creating.
OUR CULTURE
The VCCP Partnership has a unique culture, and we are looking for people who will make a positive contribution to this, therefore the candidate must have the following attributes:
A collaborative nature
An entrepreneurial spirit
Take pride in their work
Have an honest approach
Be un-precious and be able to recognise that a good idea can come from anywhere
Take responsibility
ABOUT VCCP BLUE
To get to what VCCP Blue is, we need to start with why VCCP exists…
VCCP was born as an antidote to the big global behemoths. We believe that when agencies get too big, they lose the qualities that make them brilliant: responsible, agile, entrepreneurial. We believe we
should be a lubricant to clients' businesses, not a brake.
Once VCCP grew in size, rather than letting it get slow and cumbersome, we just started again. We
created a new start up: VCCP Blue. It has its own management team, creatives, account teams,
planners etc.
Crucially we have the same values, same strategic and creative output, whilst also having the same
care and culture for our employees and want to support them to get to where they want to.
But we have a different group of clients. We work with some of the most iconic brands in the UK and
the world:
CompareTheMarket, perhaps the most iconic campaign of the past decade – Blue
Paddy Power, one the of most award-winning accounts in the world this year – Blue
Tango, one of the most controversial ad campaigns of the year – Blue
Cathay Pacific global – Blue
We hope you like some of the work we make. And if you don’t, that’s cool too, we want people to join
who want and can make the work better. And we want to do it nimbly, with the client’s best interests in
mind, and with a smile.
The VCCP Partnership is an integrated communications agency set up in 2002 by Charles (V), Rooney (C), Adrian (C) and Ian (P), who founded the agency on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. Their founding client was BT Cellnet, now more commonly known as O2 and the most awarded brand in IPA effectiveness history.
Across the Partnership, we work with a broad spectrum of clients from O2 and CompareTheMarket to easyJet, Paddy Power, Dominos and Cadbury. Our work transcends the marketing mix, leading everything from social media or launch campaigns to DM and web build.
We also provide very senior strategic planning for clients, customer journey mapping and helping clients to envision their future business, beyond just communications.
WHY DO WE EXIST:
So what do we actually do? Put simply we exist to transform the fortunes of our clients by challenging and disrupting the categories they operate in. It’s why we describe ourselves as ‘the challenger agency for challenger brands’.
HOW WE DO IT:
CONCENTRATED BRAND IDEA:
We distil a brand’s purpose into just a couple of words that everyone can understand. No
waffle. We call this a concentrated brand idea.
UNLIMITED CREATIVITY:
When we develop a creative concept to communicate the concentrated brand idea we ask
three simple questions. Why will people talk about it? How can they get involved? What will
keep the conversation going? If we can’t answer them, we start again. Because otherwise,
we’re wasting time and clients’ money. And our ultimate aim is to create work that becomes
part of popular culture.
BRAND WORLD:
We then create a brand world that transcends all media channels. A look, a tone, a behaviour
that’s indelibly branded, instantly recognisable. Whether it’s broadcast, direct marketing,
digital or a social media campaign, it should unmistakably belong to the brand. Indeed, we
believe the strongest brands should live in a world of their own creating.
OUR CULTURE
The VCCP Partnership has a unique culture, and we are looking for people who will make a positive contribution to this, therefore the candidate must have the following attributes:
A collaborative nature
An entrepreneurial spirit
Take pride in their work
Have an honest approach
Be un-precious and be able to recognise that a good idea can come from anywhere
Take responsibility
ABOUT VCCP BLUE
To get to what VCCP Blue is, we need to start with why VCCP exists…
VCCP was born as an antidote to the big global behemoths. We believe that when agencies get too big, they lose the qualities that make them brilliant: responsible, agile, entrepreneurial. We believe we
should be a lubricant to clients' businesses, not a brake.
Once VCCP grew in size, rather than letting it get slow and cumbersome, we just started again. We
created a new start up: VCCP Blue. It has its own management team, creatives, account teams,
planners etc.
Crucially we have the same values, same strategic and creative output, whilst also having the same
care and culture for our employees and want to support them to get to where they want to.
But we have a different group of clients. We work with some of the most iconic brands in the UK and
the world:
CompareTheMarket, perhaps the most iconic campaign of the past decade – Blue
Paddy Power, one the of most award-winning accounts in the world this year – Blue
Tango, one of the most controversial ad campaigns of the year – Blue
Cathay Pacific global – Blue
We hope you like some of the work we make. And if you don’t, that’s cool too, we want people to join
who want and can make the work better. And we want to do it nimbly, with the client’s best interests in
mind, and with a smile.