Account Manager (Social)

Job description

The role

We’re looking for an experienced and creative Account Manager to join our social team. This AM will be responsible for developing our clients social strategies, planning channel approach, content and execution.

This person will be passionate about all things social and have a social first approach to create compelling and engaging content for always on activity and campaigns. A confident and credible person, they’ll also need to build great rapport with clients.

Experience of paid social will be beneficial.


1. Plan, create and execute social strategy and approach for our clients
2. Managing and reporting on day-to-day social for our clients
3. Delivering a great delivery service for our clients
4. A financially healthy client relationship
5. Be a part of a strong agency culture

Role responsibilities include

Planning the social strategy and approach for our clients
1. Managing social strategy and approach
2. Responsible for providing best practice and recommendations for the agencies clients.

Delivering a great delivery service for our clients
1. Planning and delivery of day to day social, campaigns, content, and activity
2. Deliver engaging content; take a brief from the client and develop an engaging response
3. Analyse and evaluate results; monitor the effectiveness of campaigns, analytics, achievement of ROI

A financially healthy client relationship
1. Effective account/project management; enjoying the challenge of multi-tasking, judge creative ideas in terms of factual accuracy and relevance to brief, and progress work across the agency, liaising with multiple teams, to deliver projects on time and within budget

Be a part of a strong agency culture
1. Collaboration with colleagues across the agency to provide integrated solutions to clients
2. Support new business pitches
3. Proactive approach to continuous learning and development; keeping up to date with the latest emerging trends, and how this affects campaigns/content
4. Sharing your knowledge and expertise across the agency as part of our proactive internal learning programme
5. Promote and embody the togetherness culture, our vision, mission, values and behaviours

Knowledge/experience/skills needed

• Excellent social media knowledge and experience
• Excellent communication and writing skills naturally!
• Creative thinker – to write varied, compelling, and engaging content
• Ideally experience working across both B2B and B2C clients
• Media relations/PR/Influencer knowledge and or experience beneficial
• Confidence and credibility when dealing with clients (and suppliers)
• Organised, efficient, and capable of handling multiple projects at any one time
• Proactive approach to continuing professional development

The Package

Total Reward Package
• Competive (depending upon experience)
• 35 days' holiday (inclusive of BH's and Agency Christmas Closure) full time equivalent
• Employer pension contribution of 4%, plus 4% employee contribution
• Employee Life Assurance (4 x salary)

Benefits and Perks
• One day each year (paid) for voluntary/charity work
• Day off (paid) for your birthday
• Health cashback plan incl. 24-7 GP, and 24-7 EAP
• IPA member agency; plenty of access to industry related tools and learning
• Access to retail discounts through Pirkx membership

Ways of Working*
• Flexible way of working including hybrid working (3 days office based (Wednesday, Thursday, and 3rd weekday of choice and 2 office or home working days)
• Option for ad-hoc work pattern flex-ing (flexible time bands scheme)

* We’re happy to discuss other flexible working arrangements with any successful applicant

The Agency

We’re an independent integrated agency, creating belief in brands that changes behaviour.

Brilliant people. Working together to produce brilliant results.
Cogent is an award-winning, independent, integrated marketing agency.

We create belief that changes behaviour. In order to act on something, we need to believe it. So if we want to influence people’s behaviour, we need to understand – and influence – their beliefs. As humans, we’re hardwired to seek patterns and meaning to make sense of the world around us – we communicate and learn through narratives. And for a narrative to be believable, it must be cogent. Clear, persuasive and rooted in evidence. At Cogent, we create belief that changes behaviour.