Digital Account Director - ARM London

Job description

A fantastic opportunity to take leadership of a team of multi-channel digital specialists, driving growth from both a strong set of existing clients, as well as the chance to be a key participant in new business projects.

The Account Director will be working under the guidance of the Business Director to manage and grow existing client relationships, as well as delivering company growth through assisting with new business projects.

The candidate will need a strong business acumen and be numbers and data focussed, in order to deliver solutions to clients through digital media.

You will oversee a team of 6-7 people and ensure that they are knowledgeable and effective in their roles and give a good account of the agency. You will also have strong working knowledge of media implementation to guide them in best practice where needed. You will work very closely with the Account Managers to make sure that deadlines are managed, and media is delivered as planned.

You will work with media owners and tech providers to ensure we are utilising the best strategies and deployment of media budget that gives us the greatest return on investment for our clients. The candidate will be knowledgeable and passionate about new and emerging technologies, so we are able to stay on the cutting edge of media planning and delivery.



• People management; team morale

• Time management; workload priorities

• PDRs/PDPs from AD Downwards

• Feed into senior management & HR on the team

Clients, Planning & Forecasting

• Relationship management

• Digital Media Strategy (not a siloed channel view)

• Oversee strategic planning

• Input into agency planning/forecasting/commercials

Platforms & Tech

• Responsible for the set up and optimisation tools and use of

• Smart use of the media & tech to drive results for our clients

• Identification of new opportunities to deliver on targets

Audience & Competitor

• Ambassador of insight, promoting ideas and directing audience insight and tools

• Liaise at an Account Director level with offline teams

Personal & Agency Development

• Read and understand ARM Weekly (internal team/agency updates) and Industry News

• Write ARM Weekly and contribute to general agency initiatives

• GMP, Microsoft, Facebook etc. exams passed

• Identify weaknesses and request training from line manager

• Support on agency ‘Digital Champions’ initiatives and team updates

• Be integral to new business pitching and agency development


You will need to have an advanced knowledge of the digital media buying platforms, and ideally be strong in the technical and data side of digital media
4+ years’ experience at a media agency
Evidence of advanced knowledge (in one) or ideally more digital media channels
Experienced leading campaigns and accounts is essential.
Showing initiative in driving accounts forward via innovation and forward-thinking
A proactive individual who is able to use their own initiative to spot and leverage opportunities
Project management of projects including delegation, expectation management and delivery
Experience in managing & developing people

The Package

Competitive salary + bonus scheme
25 days annual leave
Annual company away day
Free fruit in the office
Drinks fridge, available after 5pm daily
Flexi-Friday where employees can start earlier in order to finish earlier on selected Fridays
Private healthcare cover
Life cover
Pension contribution
Season ticket loan (0%)
We are always keen to connect with talented and interesting people, so get in touch today if this is you!

The Agency

Performance Media Agency,

All Response Media is a leading performance media agency, providing clients with an “Unfair Competitive Advantage” since 1995, with offices in London, Leeds and Amsterdam. We plan and t buy across all media channels, Digital and Offline. Our bespoke campaign measurement suite, ARMalytics®, gives us a competitive advantage and is at the core of our model.

ARM is a progressive, dynamic and rewarding media agency where you can develop your skills and build a long-term career in media. You will be a part of a fast-paced, exciting and social company culture that truly enriches employee careers.

Our values

Follow the data: Results are everything, leads to impartial data driven thinking. Facts over faith, “If it was my money.”

Pull the thread: Commercially curious to ask more “why?” - even the uncomfortable questions. Impartial entrepreneurial & commercial view to turn data into insights, good into great.

Go the extra mile: Relentless search for mutual benefits using wider inclusive team thinking. Reject silo’s and innovate together.

Support & Include: No person is an island, we work as a collaborative team cross-media which includes training and management as well as professional and emotional support. Everyone is welcome, and everyone’s opinion matters.

Here at All Response Media we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. All Response Media fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.