• Lead on the PPC strategy for all PPC clients and any new business proposals.
• Lead on the running of and optimisation of Google Ads campaigns with support from wider digital department.
• Monitor and track campaign budgets and bid adjustments.
• Analyse campaign performance and reports internally.
• Report findings, optimisations and updates back to clients regularly.
• Suggest and develop new campaigns and ideas for client campaigns.
• Keep the wider team up to date on PPC news and trends.
• Tracking campaign performance against KPI’s and objectives.
• Assist on wider digital campaign activity for Paid Social and Programmatic Display (training provided if this isn’t something you already know)
• Research and insight for pre-planning of campaigns such as search trends.
• Working to deadlines and ensuring the clients requirements are always met in a timely fashion.
• Produce media presentations for meetings.
• Optimise campaigns and offering solutions to underperformance.
• Schedule campaigns and occasionally writing ad copy for social or PPC.
• Manage external digital partners where applicable for outsourced campaigns.
• Report on campaign performance both written and in client meetings.
• Troubleshoot issues with media partners or clients.
• QA daily checks and flag any required changes.
Competitive Package !
A full service media agency based in The Midlands, full of great people and loads of good clients to work on !