PPC Executive

Job description

Do you have enough talent, enthusiasm and courage to join the Digital Fuel journey?

We work with unique and interesting brands who need us to get as passionate about what they do as much as ourselves. We look for the freshest talent who not only think creatively but constantly challenge the status quo. Specialising in iGaming and online gambling the market space is one of the fastest-paced in the world and requires whip-smart tactics for brands to stay ahead of the game.

Scratch the surface of Digital Fuel and you will find a melting pot of talent, we strive to do differently and constantly seek to evolve. We do not care where you came from but we do care about what you can do and what you can achieve with us. We will support you on your Digital Fuel journey and develop your professional and personal skills. With accredited courses and training and being members of the Institute of Practitioners in Advertising we access the latest and most relevant knowledge hubs.


As a Biddable Executive, you will work across a range of client accounts and platforms, supporting other PPC/Biddable Managers and Head of Biddable with day to day management and execution of paid media activity with the ultimate goal deliver ROI and new customer acquisition growth targets across domestic and international markets.
You will have the opportunity to develop you own PPC skills across Paid Search, Paid Social, Native, Display and App Download campaigns, as well as the chance to manage your own client campaigns.


Participate in forming effective paid search strategies

Implementation of new clients’ account set up and research done on behalf of the client

Launch and optimise various PPC/biddable campaigns

Oversee accounts on search platforms (e.g. Google Ads, Microsoft Ads, Etc...)

Be involved in keyword research, selection and audience targeting

Manage performance issues, understand the issue and make improvements

Own customer relationship and be their trusted advisor

Monitor budget and adjust bids to gain better ROI

Produce reports for clients

Write copy for Adverts on various platforms

Overseeing paid media campaigns and ensuring that Digital Fuel is following publishers' (Google, Facebook, etc.) best practices (where applicable).

Building positive relationships with key media publishers/partners to provide the best opportunities for clients

Setting client digital strategy and strategy implementation in order to deliver client KPIs


As well as the core role additional duties to include.

Ownership of reinforcing the agency's reputation and credibility with key media partners and other media agencies.

All team members are expected to be flexible in the work they undertake, which may change from time to time, according to the needs of the business

The Package

Salary: £30,000-35,000

Company Share Save Scheme (After completion of first year)

Annual Bonus of up to up to 10% discretionary, based on agency-wide revenue targets

Flexible working

Employee Pension Scheme

25 days annual leave plus a day off for birthday

Inclusion in an accredited training programme

Dynamic Rewards Package

The Agency

Introducing Digital Fuel Performance

Our team of marketing experts have been delivering results for clients in the iGaming, sports, entertainment, and leisure sectors across the globe since 2013. Our 100 years of combined industry experience has helped businesses boom and reach their potential.

We are a full-service digital marketing agency, offering services such as Paid Media, Design, Affiliate Marketing, Content and SEO but we like to think we offer so much more to our clients. From the planning and strategy stage to execution.

Our experience.

Digital Fuel’s team has both agency and client-side experience. We have sat on both sides of the table and we understand the challenges faced by our clients and businesses today.

Our team is a combination of iGaming, sports, Esports and entertainment marketing experts. We utilise our in-depth knowledge combined with the latest technology to build an effective performance marketing strategy for our clients.

We welcome talent at Digital Fuel

Diversity and inclusion are at the forefront of our beliefs. Digital Fuel is for everyone. It is our number one priority to ensure that everybody is heard and that there is a true sense of belonging within our agency.