Programmatic Exec

Job description

We are looking for a Programmatic Executive who understands the mechanics of the programmatic marketplace and is keen to continue developing with more exposure to clients.
The programmatic space represents a huge opportunity to use traditional media in new ways, we are looking for someone who is keen to develop their understanding of audio and video and how we can use programmatic to activate these dynamically.

You’ll need to be ambitious, enthusiastic and be keen to support our programmatic lead with expanding our programmatic proposition.
We are inviting applications from candidates who have 1+ years’ experience of buying programmatic media campaigns.

We believe anything is possible and we need people to help us achieve it. Working alongside the aip co-founders and wider team, you will be intrinsic to the success of our agency.

You will help us to delight our clients with innovative & creative solutions that cover our three business areas: media, creative & technology. With your help we will grow the business and win new clients. We will win awards and challenge the media industry to be better.

On a daily basis you’ll be responsible for the smooth running of client campaigns. You will have the autonomy to proactively build strong working relationships with internal and external contacts whilst ensuring all your accounts meet - and go beyond - minimum best practice standards.


As a Programmatic Exec you will create and manage media campaigns across all Programmatic channels, including Display, Video, Native, TV and Audio.

You will contribute to the strategy & planning across our client portfolio to meet and exceed their expectations.

As part of a team you will deliver award-winning integrated media solutions that push the boundaries within our industry.

You will be responsible for the core channel executions within campaigns and aip product development & innovation in these areas.

The Role:

The Programmatic Team at AIP are responsible for the planning and buying of campaigns across Display, Video, Native, TV and Audio. They work as part of the Craft Team to deliver integrated plans that have innovation and creativity at their heart.

The Programmatic Executive plays a crucial role in the running of campaigns across all Programmatic media. They will work closely with the Programmatic Lead with regards to trading and strategy.

The successful candidate will have 1-2 years programmatic experience, excellent industry knowledge of programmatic and fantastic relationship building abilities. They will have good experience of setting up campaigns and ad trafficking for clients of differing budgets and sectors. They will be able to work on multiple clients simultaneously.

Plan, buy and execute programmatic campaigns for a range of clients across multiple DSPs

Analyse campaign performance and write expert commentary in weekly, monthly and quarterly performance reviews.

Support with ad operation responsibilities, such as ad trafficking, pixel implementation, tagging and audience creation.

Communicating with clients to provide updates on the status of their marketing campaigns and make suggestions to increase effectiveness when necessary.

Delivering competitive results across all programmatic media buys through timely optimisations of client campaigns and continuously looking for new ways to improve performance.

Keep the department and agency at the forefront of media innovations and opportunities through knowledge sharing.

Build relationships with key media owners and suppliers.
Supporting the Programmatic Lead in new business work.

Skills and Qualifications:

Must haves:

DSP experience – Hand’s on experience and a good understanding of how to set up & manage campaigns within a demand-side platform
Ad trafficking – Experience of setting up ad tags and trackers within an ad server

Mathematics – a good level of mathematics and data analysis.
Communication skills – ability to listen and communicate effectively with clients and internal teams, write attention grabbing ad copy and insightful report commentary.

Time management – being able to juggle multiple activities and client accounts in a fast-paced agency environment, ensuring on time delivery of all required tasks.

Nice to haves:
Some experience across other channels, such as Paid Social (e.g. Facebook, LinkedIn, TikTok, Instagram)

Coding and development capabilities (Google Scripts, Javascript, Python etc)

An understanding of the dynamic creative optimisation

Experience with supply path optimisation

Good understanding of the cookieless solutions in the market and wider knowledge of the cookie conversation in the industry

The Package

Working at Anything is Possible should be a life changing experience. Bold words we know, but that's why we set up the business.
Agency life doesn't have to be overworked and underpaid. It should be about working on great projects, with great benefits and a healthy work life balance.

In addition to a competitive salary (DOE) we’ll give you everything you need to operate at the top of your game:
Full IPA & BIMA Membership

Ongoing dedicated training budget

Regular agency socials (non-compulsory!) and all the perks of agency life
Self-development funding for life, not just as an aip employee

Mentoring scheme

Access to hospitality at a Premier League football stadium

Headspace subscription

Healthcare benefits

Flexible working

Unlimited holiday

London and Brighton offices - but work wherever you are at your best
Midweek lunch budgets and free Friday refreshments

Access to a world-class research suite including Nielsen, Similarweb, WARC, IPA, BARB, SEMrush, aipAware, YouGov

Access to aip's business library - if we don’t have the book you want to read (unlikely!), we add it to the bookshelf.

The Agency

Anything is Possible. We believe it so much we made it our brand.
We partner with leading brands on media, creative and tech solutions that transform client outcomes.
Now we’re the youngest ever agency to receive Effectiveness Accreditation from the Institute of Practitioners in Advertising. And we’re still just getting started.
We’re on a mission to transform the industry. We need great clients and great colleagues to help us make it happen.

We are Possiblists.

Are you?