The IPA has welcomed the appointment of new ISBA President Peter Duffy, Chief Executive Officer of Just Eat and CEO designate of Moneysupermarket.
Says Paul Bainsfair, Director General, IPA:
"The cross-industry programmatic task force, the cross-media measurement Project Origin, our co-chairing of the AA’s Trust in Advertising Group, our various cross-industry frameworks, and our joint Council meeting: these are just some of the many initiatives that the IPA is actively engaged in with ISBA in order to ensure an aligned, transparent, productive and effective working relationship between brands and their agencies.
We’d like to thank Elizabeth for her time and work over the past few years and look forward to continuing this positive collaboration with new ISBA President Peter Duffy, Phil and the team."View ISBA's full announcement