Chief Marketing Officer, CALM
Matt has over two decades of experience in B2C and B2B marketing, and was recently named 7th on Campaign Magazine 2022 List: Top 10 Marketers; as well as being included in the Marketing Week Top 100 2022 & 23 and Campaign Magazine UK Power 100 2022 & 23 for his work at suicide prevention charity Campaign Against Living Miserably (CALM).
Since joining CALM in 2021, Matt has overseen the digital transformation of the organisation and its marketing function. And has taken the charity to be 7th most influential UK brand in 2022 on the Campaign Magazine 2022 List. More recently he has overseen the delivery of The Last Photo campaign, which in 2023 was the world's most award campaign, receiving the Film Grand Prix at Cannes, along with 4 Gold, 3 Silver and 3 Bronze; 11 D&AD Pencils, including 3 Yellow Pencils; 9 British Arrows including Advertiser of Excellence, only the 4th brand in the history of the British Arrows to receive this honour.
Prior to CALM Matt has led marketing teams for some of the biggest global brands and agencies including Google, Nike, Adidas, BBDO, 180 Amsterdam and Grey London.