IPA Effectiveness Awards 2024

Prove that your communications activity paid back.

Acclaimed across the world for their rigour, winning an IPA Effectiveness Award opens doors, builds brands, launches careers, grows budgets, attracts talent and advances knowledge.

The IPA Effectiveness Awards are the industry’s most coveted. Established in 1980, the Awards have turned Effectiveness into the global language of marketing. 

Key dates

  • 18 April 2024 – Entry deadline.
  • May 2024 - All entries announcement.
  • June & July 2024 - Technical, Industry and Client Judging.
  • July 2024 - Shortlist announcement.
  • October 2024 – Awards ceremony, winners announced, champagne is drunk.

Helpful resources

Winning can be brand, agency and career-changing. That’s why the competition is stiff. Begin by taking advantage of all the help we offer. Your Entry Pack tells you everything you need to know about getting organised, collecting data and structuring your entry.


Please get in touch with our Awards team, if you need any support or further information.


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