Established in 1980, the awards have turned Effectiveness into the global language of marketing. Every two years, the IPA Effectiveness Awards celebrate and showcase agencies, media owners or advertisers worldwide that successfully prove that their communications activity paid back.
The IPA Effectiveness Awards 2024 winners will be announced at the ceremony in London on 7 October 2024, two days before the IPA Effectiveness Conference 2024. Secure your tickets to the IPA Effectiveness Awards ceremony now. All shortlisted cases will receive a bronze, silver or gold prize, as awarded by the Client Judging Panel. Special prizes will also be awarded to shortlisted cases at the ceremony.