Social Media for Design and Advertising

Effectively execute ideas for clients or brands on social media

This virtual course teaches brands how to use social media successfully. They need to listen, understand and adapt, because social media is always on people’s terms. On this course you’ll quickly discover that social media is much more than Instagram posts and videos on a newsfeed by exploring the creative opportunities that are out there.

Who is this qualification for?

This course is for anyone involved in creating and executing ideas for clients or brands on social media.

Location and Date:

  • Tuesday 12 September 2023, 9.30am - 1pm. 
  • This course will take place virtually via zoom.

Content:

We’ll explore and use functions to connect brands with people and engage them to participate.

We’ll start with a deep dive into "playbooks" from Google, Snapchat and Facebook.

Then you’ll get to conceptualise, articulate, develop and launch ideas that resonate with people across platforms like Twitch, Reddit, Kik, Wishbone, and various messengers.

You'll learn how to write and build a chat bot as well as:

  • Learn the principles of how to approach ideation for social media
  • Review the creative opportunities across a range of platforms
  • Understand how to assess if a concept works
  • Develop your own ideas into executions and test in real-time
  • Present your ideas and receive feedback from both your group and the facilitator

Your Tutor:

Bo Hellberg

Please note: if you are taking one of our courses or qualifications through your employer or educational establishment, we may need to share your information - including your course or qualification results - with them. For further details about how we treat your personal data, please see our privacy policy.

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Last updated 01 May 2024