How else the IPA can help

IPA mentoring courses and services.

We are offering specific mentoring support for a wide range of disciplines such as New Business, Account Management, Communications Planning, CPD, as well as help with IPA Effectiveness Awards and Accreditation.

New Business Mentoring

The IPA frequently runs a mentoring session for our members led by senior New Business professionals from the industry. Sign up for the New Business Networker to be among the first one to receive details.

Account Management Mentoring

Join our team of experts who have been there, seen it, done it. Share with them some of your very real challenges - and find out what has worked for them over their careers - in these interactive sessions.

Excellence Diploma in Brands Mentoring

Matching 20 brand leaders of tomorrow with world-class thinkers and cutting-edge makers via a hybrid of virtual and face-to-face classrooms: reading, debate, imaginative coursework, a mentoring programme and three fully immersive modules: Level Set, Skill Set and Mind Set. Candidates are matched with a mentor from the industry who they can use as a sounding board for their ideas and assessments throughout the qualification.

Effectiveness Awards Mentoring

Our Effectiveness Awards Mentors (EAMs) are experienced consultants, former Effectiveness Awards judges and prize-winning authors. You can receive up to five hours per paper and it is free to members.

Effectiveness Accreditation Mentoring

IPA Effectiveness Accreditation is a free annual endorsement that your agency culture is dedicated to business effectiveness. It can turn what you already do into a competitive advantage for attracting clients and talent.  You receive feedback whether success or not, and roadshows are being arranged UK-wide.

CPD Gold Mentoring

Giving advice on how to take the next steps in proving your agency's CPD contributes to the business by submitting for CPD Gold Accreditation. And if you do decide to go for Gold our CPD Adviser Gwyn March ( can give you four hours mentoring and advice across two drafts plus we do workshops.

Advanced Certificate in Communications Planning Peer Mentoring

The Advanced Certificate in Communications Planning gives you an in-depth, high-level and end-to-end understanding of communications strategy planning with expert practitioner insight. Each delegate, who wishes, is matched with another from a different agency to share concerns and ideas.  

Last updated 30 June 2022