The IPA has made a number of its professional development courses that are ordinarily charged for a fee, as free-of-charge for a limited period. As a result, those taking part in this special Covid-19 Free Learning Scheme must accept terms of participation which are different to ordinary, fee-paying customers. Any person (individual or business) wishing to order and take part in a specified, free-of-charge course through the IPA must review and accept this set of Special Terms and Conditions.
The IPA may amend these Special Terms and Conditions at any time. In particular, the IPA reserves the right to remove the offer of free courses and qualifications, change the offer period (including to reduce or extend it), or change the offering of free courses at any time.
Employees of IPA member agencies and accelerator agencies, personal members of the IPA and those currently enrolled on the MIPA Pathway are eligible to order and take part in the Specified Free Courses, free of charge, during the Offer Period.
IPA member agencies and accelerator agencies are eligible to order the Specified Free Courses on behalf of their employees, free of charge, during the Offer Period.
Any marketing professional (whether currently practising or not) may order and take part in a specified April 2020 Commercial Certificate intake free of charge.
The IPA may demand reasonable forms of identification to be produced to confirm eligibility.
For the Specified Free Courses, entrants must complete the order on the IPA’s website from 6 April 2020 until the Booking Deadline for that course, as specified below. For courses without a booking deadline, the order must be completed prior to 2 October 2020.
Entrants to the April 2020 Commercial Certificate must complete the order on the IPA’s website between 6 April 2020 and 30 April 2020.
Eligible entrants can order and take up any number of “webinars” and “qualifications” from the list of Specified Free Courses.
“Courses” have a limited number of participants and is available on a “first-come-first-served” basis. However, for fairness, the IPA may limit entrants to a maximum of 1 employee from each IPA member agency into any “course” (or 2 employees, if places were booked in and confirmed by the IPA prior to 22 April 2020). The IPA may reject orders that go beyond this limit and accept later eligible entries.
The courses that are identified as a Specified Free Course, maximum capacity, the course period, and the booking deadline are as follows. This list can be updated at any time at the IPA’s discretion:
Type of Course |
Course offered free-of-charge |
Max capacity |
Course period |
Booking deadline |
Course |
You Don’t Need to be Creative to be Creative |
13 |
27/4/2020 & 4/5/2020 |
20/4/2020 |
|
Storytelling and Making Complex Arguments Buyable |
13 |
28/4/2020 & 5/5/2020 |
20/4/2020 |
|
How to build strong client relationships |
12 |
15/05/2020 |
01/05/2020 |
Take Control of Your Briefs |
12 |
18/05/20 & 19/05/2020 & 20/05/2020 |
05/05/2020 |
|
Applied Behavioural Economics (MIPA) |
15 |
19/05/2020 & 22/05/2020 |
18/05/2020 | |
Prototyping Creative Content Ideas |
12 |
20/05/2020 & 22/05/2020 |
14/05/2020 |
|
16 |
29/05/2020 |
14/05/2020 |
||
Making Zoom Calls More Human |
25 |
14/05/2020 |
13/05/2020 |
|
Keeping Your Focus in these Challenging Times |
12 |
19/05/2020 |
18/05/2020 |
|
|
Resilience For Now (Difficult Times) |
25 |
21/05/2020 |
20/05/2020 |
Coaching/looking after teams in extraordinary times |
25 |
28/05/2020 |
27/05/2020 |
|
Time Management |
100 |
06/05/2020 & 07/05/2020 |
05/05/2020 |
|
How to build strong client relationships |
12 | 02/06/2020 |
01/06/2020 |
|
Coming back together as teams |
25 | 03/06/2020 |
02/06/2020 |
|
Production Lite (MIPA) |
15 | 04/06/2020 & 05/05/2020 |
12 |
|
Managing People Intelligently |
16 | 08/06/2020 & 10/06/2020 & 12/06/2020 |
07/06/2020 |
|
You Don't Need to be A Creative to be Creative |
12 | 9/6/2020 & 16/6/2020 |
08/06/2020 |
|
Storytelling and Making Complex Arguments Buyable |
12 | 09/06/2020 & 16/6/2020 |
08/06/2020 |
|
Applied Behavioural Economics (MIPA) | 20 | 08/06/2020 & 12/06/2020 AM | 07/06/2020 | |
Applied Behavioural Economics (MIPA) | 20 | 08/06/2020 & 12/06/2020 PM | 07/06/2020 | |
Coming back together as teams | 30 | 11/06/2020 | 10/06/2020 | |
Presentation Skills | 10 | 17/06/2020 | 16/06/2020 | |
Applied Behavioural Economics (MIPA) | 20 | 19/06/2020 & 26/06/2020 AM | 18/06/2020 | |
Applied Behavioural Economics (MIPA) |
20 | 19/06/2020 & 26/06/2020 AM |
18/06/2020 |
|
Coping with Change |
9 | 22/06/2020 & 23/06/2020 | 21/06/2020 | |
Storytelling |
12 | 24/06/2020 & 01/07/2020 | 23/06/2020 | |
Client Service Negotiation Skills |
12 | 25/06/2020 & 02/07/2020 | 24/06/2020 | |
Brilliant Creative Brainstorming |
20 | 26/06/2020 | 25/06/2020 | |
Coping with change |
27 | 29/06/2020 | 28/06/2020 | |
How to build strong client relationships |
14 | 30/06/2020 | 29/06/2020 | |
Effective Leadership Workshop |
25 | 09/07/2020 | 08/07/2020 | |
Prototyping Creative Content Ideas |
14 | 08/07/2020 & 10/07/2020 | 07/07/2020 | |
Managing People Intelligently | 20 | 13/07/2020 & 15/07/2020 & 17/07/2020 | 12/07/2020 | |
Pitching to Win | 12 | 17/07/2020 & 24/07/2020 | 16/07/2020 | |
Managing People Intelligently | 20 | 27/07/2020 & 29/07/2020 & 31/07/2020 | 26/07/2020 | |
Managing People Intelligently | 20 | 07/09/2020 & 09/09/2020 & 11/09/2020 | 06/09/2020 | |
Take Control of Your Briefs | 12 | 15/09/2020 | 30/08/2020 | |
Take Control of Your Time | 12 | 15/09/2020 | 30/08/2020 | |
Presentation Skills | 12 | 16/09/2020 & 17/09/2020 & 18/09/2020 | 15/09/2020 | |
Client Service Negotiation Skills | 12 | 03/09/2020 & 10/09/2020 | 02/09/2020 | |
Effective Leadership Workshop | 25 | 23/09/2020 | 22/09/2020 | |
Webinar |
Training Forum |
500 |
21/04/2020 |
14/04/2020 |
|
Data Literacy Skills |
500 |
01/05/2020 |
30/04/2020 |
|
CPD Best Practice Webinar |
500 |
04/06/2020 |
03/06/2020 |
|
CPD Gold Webinar |
500 |
16/06/2020 |
15/06/2020 |
Data Literacy Skills |
500 |
26/06/2020 |
25/06/2020 |
|
Qualification |
Foundation Certificate exam |
200 |
29/06/2020 |
25/05/2020 |
|
Digital Performance Certificate exam |
100 |
01/07/2020 |
15/05/2020 |
|
Digital Performance Certificate exam |
100 |
30/09/2020 |
14/08/2020 |
|
Eff Test Certificate exam |
100 |
23/07/2020 |
22/05/2020 |
|
LegRegs Certificate exam |
500 |
Anytime |
N/A |
|
Commercial Certificate non-member April offer |
500 |
01/04/2020 |
30/04/2020 |
|
Commercial Certificate exam |
500 |
Anytime |
N/A |
For non-members, the April 2020 Commercial Certificate coursework and exam must be completed prior to 30 April 2020. After this date, access to the course materials will be removed and entrants will not be able to complete the course or the exam.
If the entrant is not an employee of an IPA member, the entrant must choose the “Commercial Certificate – non member 2020” intake on the IPA website.
By ordering a course on the IPA’s website, entrants agree to the IPA’s Professional Development Terms and Conditions, the IPA’s website terms and conditions. In addition, for any courses purchased under this scheme, the following additional terms will apply:
Additional Special Terms and Conditions for non-members undertaking the Specified Commercial Certificate
These Special Terms and Conditions form a part of the Professional Development Terms and Conditions of Sale, and to the extent that there are any inconsistencies, these Special Terms and Conditions will take precedence, to the extent they relate to courses enrolled through this scheme.