Next-gen attitudes: making Effectiveness the game-changer

EffWorks Global 2021

We hear fresh thoughts from three up and coming adlanders on how to ensure effectiveness culture buy-in across agencies and brands.


  • Camila Gurgel, Creative, M&C Saatchi
  • Tashan Nicholas, Analytics Director, the7stars
  • Ieva Paulina, Art Director, M&C Saatchi

Last updated 01 May 2024