Join us for the 2023 TouchPoints launch - an overview of the top-line results from the very latest TouchPoints Daily Life.
TouchPoints is the IPA’s unique consumer-centric, annual cross-media dataset. Guest speakers will be explaining the different ways they use TouchPoints for (and with) their clients.
Alongside this, we’ll have an exclusive overview of the top-line results and insights from the very latest TouchPoints Daily Life where we'll be looking at two waves of data, enabling us to look at the effect of seasonality.
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9.30am Breakfast and networking
10.00am Welcome
Belinda Beeftink, Research Director, IPA
10.05am Introduction
Josh Krichefski, CEO, EMEA and UK, GroupM and President, IPA
10.10am Keynote
Kelly Beaver MBE, Chief Executive, UK and Ireland, Ipsos
10.25am Case study 1
Vicky Fox, Chief Planning Officer, OMD
10.40am Case study 2
Ruth Bates, Head of Data Arts, Saatchi & Saatchi London
10.55 TouchPoints: The Latest Data
Dan Flynn, Deputy Research Director, IPA
11.15am Audience Q&A
11.25am Closing Remarks
Belinda Beeftink, Research Director, IPA
11.30am Event end
If you have any questions relating to this event please email us at events@ipa.co.uk.