Director of Global Brand Marketing, Electronic Arts
Rob Bullough, Director of Global Brand Marketing at Electronic Arts, currently managing Need for Speed and EA Originals. With 20+ years of experience, Rob is a passionate Digital Creative & Brand Strategist based in Stockholm. With a career which began throwing Warehouse parties in London’s East End and later developed through Motor Racing, Music, Broadcast TV, Advertising & Videogames his focus has always been on entertainment. Whether it was leading the digital transformation of Formula One’s online offering or developing campaign work for Nike at AKQA, Rob has approached the work with the same foundational approach; In his own words: “While the problems shift and evolve, my ethos remains the same- Deliver the purest signal possible with savage channel pressure.