Lis Blair
Chief Growth and Marketing Officer, Bulb
Lis began her marketing career at Barclays where she worked her way up from the graduate scheme to Head of Brand and Advertising. Over her 10 years with the bank she held leadership roles in all areas of marketing, including digital, CRM, insight, brand and advertising. She then moved into marketing consultancy, working with some of the most prestigious brands in the word such as Audi, VW, Belu and Barclaycard.
She joined easyJet in 2012 as Head of CRM and Insight where she launched the globally recognised CRM programme. Lis joined the board of easyJet as CMO in 2018 where she was credited with taking the brand to its strongest levels across Europe, and launching easyJets net zero strategy.
In 2020 Lis joined Bulb, Europe’s fastest growing company to head up Growth and Marketing.