Stuart McDonald
Head of Marketing Strategy, Planning & Performance, Aviva
Stuart heads up Marketing Strategy, Planning and Performance within the newly formed Centre of Excellence at Aviva, where his responsibilities include; strategic planning, agency management, marketing performance analysis and audience planning.
Stuart’s worked in customer focussed roles throughout his career which included stints at Centrica, AIG and NewsUK.
He’s co-chair of the ISBA Media Leaders council and has represented them on initiatives such as Pitch Positive and AdGreen.