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Whether you need help with a new business pitch, market research advice or an internal brainstorm, you’ve come to the right place.
Resources for a seamless journey through CPD Accreditation, from inductions and evaluating training, to appraisals, with case studies from award-winning IPA member agencies.
Congratulations to the companies that have successfully demonstrated their commitment to their people’s mental health and wellbeing.
Evidence from 40 years of case studies in the IPA Effectiveness Awards
Advertising effectiveness comes from striking a balance of different types of communications, messages, and channels, and assessing and adjusting this mix over time.