Boldspace
London
Website: Boldspace
Type of agency: Branding, creative and PR
Founders: Nick Ford-Young, Mike Robb
Year founded: 2020
UK headcount: 55
Office: London
We want to be at the forefront of this new operating model.
Profile
Boldspace was set up to do exactly what it says on the tin: to deliver bold communications for brands. This bold approach, led by co-founders and co-CEOs Nick Ford-Young and Mike Robb, has attracted the likes of Volvo, Post Office and Lovehoney since launch in 2020.
By actively forgoing a generalist approach to marketing and instead creating specialist teams, the agency has grown rapidly over the past six years, increasing gross profit from £380k in year one to £4m in year three. Their team of 55, based in Soho, work primarily with UK brands but they have had fingers in pies in the US and the Middle East.
It is a combination of theory, expertise, data and tech that makes Boldspace stand out in a crowded space. Demonstrating the power of the model, the agency’s work with the Post Office helped to change legislation to protect access to cash in 2023.
Having firmly established its data and analytics platform BoldLens, 2025 ushered in a new period of growth, with Boldspace launching Boldstream at the end of the year.
Described by clients as feeling like “stepping into the future,” Boldstream is a cutting-edge multi-LLM platform for marketing and comms professionals. It has been garnering the attention of a growing number of CMOs at major brands, who are visiting the office to try out the tech every week.
Creative is still an integral part of the overall picture, but Nick and Mike have recognised a need to innovate to understand what clients need and meet them where they are.
“It’s about being part of that journey,” says Nick.
Boldstream and BoldLens will play a vital part of the mix as the agency looks to scale internationally – particularly in the US – and achieve some “ambitious” commercial targets.
Nick and Mike are prepared to devise new ways of working as the landscape evolves, and they are currently spinning a few plates. But if their decades of experience has taught them anything, it’s that they need to be sure they will arrive at something that feels “right for the new world”.