The IPA guide to free or nearly free online resources supporting the IPA President’s ‘People First’ agenda. Advertising is a people business. IPA President, Josh Krichefski’s agenda is very much focused on our people. His People First agenda is designed to open eyes, open hearts and open minds. Updated in August 2024.
This agenda is about investing in our people. There is no shortage of easily accessible free or cheap resources to support the People First agenda. However, in this publication Gwyn March, IPA’s CPD advisor, has brought together the best sources for courses, webinars, talks, books, qualifications, research, blogs, podcasts, websites and mentoring. Though this is not exhaustive, so contact Gwyn via gwyn@ipa.co.uk with comments and suggestions regarding resources you rate when it comes to putting people first.
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