Results 25
Q4 2023 Bellwether Report
UK companies revise their marketing budgets up to strongest levels in almost a decade.
Non Members: £140.00
Members: £99.00
Q3 2023 Bellwether Report
Upward revisions to main media budgets drive total UK marketing budget growth in Q3 2023. The...
Non Members: £140.00
Members: £99.00
Q2 2023 Bellwether Report
UK companies ramp up investment in sales promotions to record levels, driving overall UK...
Non Members: £140.00
Members: £99.00
Q1 2023 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Making Sense: The Commercial Media Landscape (Fourth Edition)
One of the striking findings of this report is the changing nature of the relationship between...
By Simon Frazier
Non Members: Free
Members: Free
Making Sense: The Commercial Media Landscape (Third Edition)
Following on from the success of our Making Sense: The Commercial Media Landscape (Second...
By Simon Frazier
Non Members: Free
Members: Free
Making sense. The Commercial Media Landscape (Second Edition)
The second IPA TouchPoints report highlights the growing gap between how younger and older...
By Simon Frazier
Non Members: Free
Members: Free
Making Sense: The Commercial Media Landscape (First Edition)
A TouchPoints data report to help planners and advertisers to better understand the commercial...
By Simon Frazier
Non Members: Free
Members: Free
Q4 2022 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q3 2022 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q2 2022 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q1 2022 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q4 2021 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q3 2021 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q2 2021 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q1 2021 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q4 2020 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q3 2020 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
Q2 2020 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
InTouch09: News Consumption
How and where are people getting their news? Which media and sources do they trust? What is the...
Non Members: £25.00
Members: Free
Q1 2020 Bellwether Report
The IPA Bellwether Report is a quarterly survey outlining companies’ marketing spend intentions...
Non Members: £140.00
Members: £99.00
InTouch08: Gaming
Who are the gamers of today? When are they playing and on which devices? Find out all that and...
Non Members: £25.00
Members: Free
IPA Digital: Recommendations for Trading with Online Ad Networks
Endorsed by ISBA, IPA Digital's guidelines for agencies dealing with online ad networks in order...
Non Members: £1.00
Members: Free
Reaching consumers in an era of media proliferation
Free report on the consumer landscape changes that have led to brands communicating differently...
Non Members: Free
Members: Free
Maximising the value of media
This free report uses case studies to analyses how placing media at the heart of an organisation...
Non Members: Free
Members: Free