We’re an independent CRM agency that combines data, insight, and strategy with talent, personality, and craft to deliver fantastic results for global brands.

We’re empowered by our freedom to flex for our clients.

We’re proud of how every individual has a part to play.

We’re passionate about turning problems into solutions.

We are Armadillo.

Our Capabilities

  • Branded Content
  • Communications Planning
  • Creative
  • Customer Relationship Management (CRM)
  • Data Analysis
  • Digital Marketing
  • Direct Marketing
  • Strategic Planning

Sector Experience

  • Domestic appliances
  • Drink
  • Electrical goods
  • Entertainment/Leisure
  • Food
  • Hospitality & Entertainment
  • Retail
  • Travel/Transport
  • Travel & Leisure

Our Clients

  • McDonald’s
  • Disney
  • P&O Cruises
  • Cunard
  • NBC Universal



James Ray


Chris Thurling


Andy Brown

Chief Financial Officer

Ann Hiatt

Non-Executive Director

Nicholas Blake-Steele

Director of Technology

Rob Pellow

Executive Technical Director

Jo Penn

Managing Director

Hannah Waters

Executive Creative Director