Big Cat

Despite our name, we’re actually humans. You’re a human. Your customers are humans. So it’s quite clear to us that understanding people is crucial to business success. If you want to grow your brand, you’ve got to get people to do something, right? Otherwise you’re creating a lot of noise and no action. To get people to do something, first you’ve got to accept the quirks of human nature. And boy do we have some quirks.

If you’re in and out of meetings, surrounded by logic – sales data, performance analysis, efficiency metrics, and KPIs – how can you find those irrational ideas that stir people’s instincts?

We’ve got you.

At Big Cat, we shake up the way you (and your customers) think about your brand by drawing on human instinct first. Then we turn it into powerful reasoning that gets people to buy, care, think, feel or do what you need them to do.

We call it instinct in action.