This year’s CPD Gold submissions will be reviewed by a panel of learning and development experts, chaired by Fitbit at Google Director of EMEA Marketing, Joanne Savage.
Now in its 15th year, IPA CPD Gold Accreditation recognises and rewards excellence in continuous professional development, celebrating agencies who demonstrate an embedded, effective, and innovative culture of people development; bettering the professionalism, and reputation of the industry, enhancing clients’ brands and agencies’ worth as a result.
The judging panel will evaluate submissions not only on how successfully they demonstrate their outstanding programmes of learning and development, but on how they prove the effectiveness of those programmes. CPD Gold submissions are invaluable for proving that building a knowledgeable, healthy, and inclusive workforce is a business imperative, not an optional extra to be left to HR. The results of this year’s CPD Gold Accreditation will be announced in April.
Agencies that earn CPD Gold Accreditation four times in a five-year period will be rewarded with CPD Platinum Accreditation, in recognition of their outstanding and prolonged commitment to continuous professional development.
Says Sarah Vickerstaff, Head of Member Services, IPA: "The upheaval of the past few years have shown us how the amazing individuals that work in advertising are our biggest asset, so it is vital that we look after, value and continue to provide them with opportunities to enhance their skills.
"I’m delighted that Joanne, Jayne, Lucy, Tina, Bruce and Aliya have agreed to join our CPD Gold judging panel to run the rule over this year’s submissions. They are all incredible advocates for the transformative power of continuous professional development, and will provide valuable insight throughout the judging process."
This year’s CPD Gold submissions close on Tuesday 7 February.View full submission details and criteria.