Learn the skills necessary to design a campaign measurement programme, gain knowledge of theories of advertising effectiveness and earn the confidence to write an effectiveness paper with the Advanced Certificate in Effectiveness (formerly known as the Eff Test).
The Advanced Certificate in Effectiveness online learning is launching in October 2020.
Book in advance now using the 'Intakes' drop down on this page, or register your interest to be notified when the online learning launches.Sign Up to the Launch Interest List
Completing the Advanced Certificate in Effectiveness will allow you to:
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